Citations (49)
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Ronald S. Friedman & Dylan S. Campbell. (2023) An Experimental Study of the Impact of Greenwashing on Attitudes toward Fossil Fuel Corporations’ Sustainability Initiatives. Environmental Communication 17:5, pages 486-501.
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Tyler Milfeld & Matthew Pittman. (2023) Altercast framing with assertive sustainability messages: how dominant brands can motivate non-green consumers. International Journal of Advertising 0:0, pages 1-29.
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Jinhee Lee & Moonhee Cho. (2022) The (in)congruency effects of message framing and image valence on consumers’ responses to green advertising: Focus on issue involvement as a moderator. Journal of Marketing Communications 28:6, pages 617-636.
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Jinsoo Hwang & Seong Ok Lyu. (2020) Relationships among green image, consumer attitudes, desire, and customer citizenship behavior in the airline industry. International Journal of Sustainable Transportation 14:6, pages 437-447.
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Friederike Vinzenz, Julianna Priskin, Werner Wirth, Sindhuri Ponnapureddy & Timo Ohnmacht. (2019) Marketing sustainable tourism: the role of value orientation, well-being and credibility. Journal of Sustainable Tourism 27:11, pages 1663-1685.
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