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Original Articles

What Drives Experiential Loyalty Toward Smart Restaurants? The Case Study of KFC in Beijing

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Read on this site (23)

Hung-Che Wu & Ya-Yuan Chang. (2023) What Drives Experiential Outcomes? The Case of Triple Stimulus Vouchers. Journal of Promotion Management 29:8, pages 1198-1228.
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Meike Rombach, Ani Kartikasari, David L. Dean, Dwi Suhartanto & Brendan T. Chen. (2023) Determinants of customer loyalty to online food service delivery: evidence from Indonesia, Taiwan, and New Zealand. Journal of Hospitality Marketing & Management 32:6, pages 818-842.
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Hung-Che Wu & Ya-Yuan Chang. (2023) Pet attachment, experiential satisfaction and experiential loyalty in medical tourism for pets. Tourism Recreation Research 48:2, pages 159-172.
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Hung-Che Wu, Chi-Han Ai & Haonan Xu. (2023) Exploring the drivers of pink-seeking intentions among women consumers. Journal of Marketing Communications 0:0, pages 1-28.
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Kangping Wang, Haiyan Kong, Naipeng Bu, Honggen Xiao, Xuejie Qiu & Jinghan Li. (2022) AI in health tourism: developing a measurement scale. Asia Pacific Journal of Tourism Research 27:9, pages 954-966.
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Hung-Che Wu, Sharleen X. Chen & Ya-Yuan Chang. (2022) Smart vending machine experiences, experiential relationship quality and experiential relationship marketing outcomes. The International Review of Retail, Distribution and Consumer Research 0:0, pages 1-21.
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Yun-Qi Bai & Jia-Wen Jiang. (2022) Meta-analysis of factors affecting the use of digital learning resources. Interactive Learning Environments 0:0, pages 1-12.
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Dwi Suhartanto, David Dean, Brendan T. Chen & Lusianus Kusdibyo. (2022) Visitor loyalty towards cultural creative attractions: the role of collectivism and indulgence. Leisure/Loisir 46:1, pages 49-67.
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Dwi Suhartanto, David Dean, Transmissia Semiawan, Lusianus Kusdibyo & Aditia Sobarna. (2021) Cognizing tourist loyalty during covid-19 pandemic through virtual reality lens. Tourism Recreation Research 0:0, pages 1-13.
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Hung-Che Wu & Ya-Yuan Chang. (2021) What Drives Experiential Loyalty Intentions?: The Case of Bitcoin Travel. International Journal of Hospitality & Tourism Administration 22:3, pages 303-337.
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Hung-Che Wu, Xiaolian Chen & Ching-Chan Cheng. (2021) Relationships between experiential cultural distance, experiential relationship quality and experiential future intentions: the case of Mainland Chinese tourists. Journal of Tourism and Cultural Change 19:2, pages 250-273.
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Hung-Che Wu, Chi-Han Ai & Ya-Yuan Chang. (2021) What Drives Experiential Sharing Intentions Towards Motorcycle Touring? The Case of Taiwan. Journal of China Tourism Research 17:1, pages 90-119.
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Hung-Che Wu, Ching-Chan Cheng, Chi-Han Ai & Tsung-Pao Wu. (2020) Fast-disappearing destinations: the relationships among experiential authenticity, last-chance attachment and experiential relationship quality. Journal of Sustainable Tourism 28:7, pages 956-977.
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Hung-Che Wu & Ya-Yuan Chang. (2020) Arctic attachment and experiential relationship marketing in Arctic tourism. Scandinavian Journal of Hospitality and Tourism 20:2, pages 178-203.
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Erdogan Koc & Hakan Boz. (2020) Development of hospitality and tourism employees’ emotional intelligence through developing their emotion recognition abilities. Journal of Hospitality Marketing & Management 29:2, pages 121-138.
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Weng Marc Lim, Teck Weng Jee, Kar Seng Loh & Elena Gregoria Chin-Fern Chai. (2020) Ambience and social interaction effects on customer patronage of traditional coffeehouses: Insights from kopitiams. Journal of Hospitality Marketing & Management 29:2, pages 182-201.
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Patrizia Daniela Modica, Levent Altinay, Anna Farmaki, Dogan Gursoy & Mariangela Zenga. (2020) Consumer perceptions towards sustainable supply chain practices in the hospitality industry. Current Issues in Tourism 23:3, pages 358-375.
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Ibrahim Alnawas & Jane Hemsley-Brown. (2019) Examining the key dimensions of customer experience quality in the hotel industry. Journal of Hospitality Marketing & Management 28:7, pages 833-861.
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Hung-Che Wu & Ya-Yuan Chang. (2019) What Drives Advocacy Intentions? A Case Study of Mainland Chinese Tourists to Taiwan. Journal of China Tourism Research 15:2, pages 213-239.
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Hung-Che Wu & Ching-Chan Cheng. (2019) An Empirical Analysis of Green Experiential Loyalty: A Case Study. Journal of International Food & Agribusiness Marketing 31:1, pages 69-105.
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Hung-Che Wu, Ching-Chan Cheng & Chi-Han Ai. (2018) An empirical analysis of green switching intentions in the airline industry. Journal of Environmental Planning and Management 61:8, pages 1438-1468.
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Hung Che Wu & Ching Chan Cheng. (2018) An Empirical Analysis of Tourists’ Switching Intention: The Case of Jiufen. Journal of China Tourism Research 14:2, pages 193-220.
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Sahil Singh Jasrotia, Kalyani Mulchandani & Shalini Srivastava. (2023) Drivers of experiential loyalty intentions towards online travel agents: a comparative analysis on pre- and post-COVID travellers. Consumer Behavior in Tourism and Hospitality 18:4, pages 563-586.
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Xiwei Wang, Ran Luo, Yutong Liu, Peng Chen, Yuanyuan Tao & Yuming He. (2023) Revealing the complexity of users’ intention to adopt healthcare chatbots: A mixed-method analysis of antecedent condition configurations. Information Processing & Management 60:5, pages 103444.
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Robin Chark & Glenn McCartney. (2023) What is Unique in the Brains of Frontline Employees? A Structural Neuroimaging Study. Journal of Travel Research.
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Haiyan Kong, Kangping Wang, Xuejie Qiu, Catherine Cheung & Naipeng Bu. (2022) 30 years of artificial intelligence (AI) research relating to the hospitality and tourism industry. International Journal of Contemporary Hospitality Management 35:6, pages 2157-2177.
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Durgesh Agnihotri, Kushagra Kulshreshtha, Vikas Tripathi & Pallavi Chaturvedi. (2022) Does green self-identity influence the revisit intention of dissatisfied customers in green restaurants?. Management of Environmental Quality: An International Journal 34:2, pages 535-564.
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George Kofi Amoako, Livingstone Divine Caesar, Robert Kwame Dzogbenuku & Gifty Agyeiwah Bonsu. (2021) Service recovery performance and repurchase intentions: the mediation effect of service quality at KFC. Journal of Hospitality and Tourism Insights 6:1, pages 110-130.
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Alicia Orea-Giner, Ana Muñoz-Mazón, Teresa Villacé-Molinero & Laura Fuentes-Moraleda. (2022) Cultural tourist and user experience with artificial intelligence: a holistic perspective from the Industry 5.0 approach. Journal of Tourism Futures.
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Long Kim, Pimlapas Pongsakornrungsilp, Siwarit Pongsakornrungsilp, Teerada Cattapan & Nuttaprachya Nantavisit. (2022) Determinants of perceived e-learning usefulness in higher education: A case of Thailand. Innovative Marketing 18:4, pages 86-96.
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Qasim Ali Nisar, Ali Waqas, Faizan Ali, Kashif Hussain & Sundas Sohail. (2022) What drives pilgrims' experiential supportive intentions and desires towards religious destinations?. Tourism Management Perspectives 43, pages 100997.
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Yongping Zhong & Hee-Cheol Moon. (2022) Investigating Customer Behavior of Using Contactless Payment in China: A Comparative Study of Facial Recognition Payment and Mobile QR-Code Payment. Sustainability 14:12, pages 7150.
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Pooja Goel, Aashish Garg, Anuj Sharma & Nripendra P. Rana. (2021) I won't touch money because it is dirty: examining customer's loyalty toward M-payment. International Journal of Bank Marketing 40:5, pages 992-1016.
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Jian Yang, Jian Ming Luo & Rui Yao. (2022) How Fear of COVID-19 Affects the Behavioral Intention of Festival Participants—A Case of the HANFU Festival. International Journal of Environmental Research and Public Health 19:4, pages 2133.
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Sudin Bag, Nilanjan RayBidisha Banerjee. (2021) Assessing the Effects of Experiential Quality on Behavioural Intention of Customers in Banking Services: The Moderating Role of Experiential Satisfaction. FIIB Business Review, pages 231971452110528.
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Hung-Che Wu, Ching-Chan Cheng & Chi-Han Ai. (2019) What drives green experiential loyalty towards green restaurants?. Tourism Review 76:5, pages 1084-1103.
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Hung-Che Wu, Xiaolian Chen & Ya-Yuan Chang. (2021) What drives green experiential outcomes in tourism higher education?. Journal of Hospitality, Leisure, Sport & Tourism Education 29, pages 100294.
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Katharina Blöcher & Rainer Alt. (2020) AI and robotics in the European restaurant sector: Assessing potentials for process innovation in a high-contact service industry. Electronic Markets 31:3, pages 529-551.
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Dwi Suhartanto, Tomy Andrianto, Nono Wibisono & Rivan Sutrisno. (2021) Virtual Reality in Halal Tourism: The Role of System Quality and Content Quality. Virtual Reality in Halal Tourism: The Role of System Quality and Content Quality.
Blanca Hernandez‐Ortega & Ivani Ferreira. (2021) How smart experiences build service loyalty: The importance of consumer love for smart voice assistants. Psychology & Marketing 38:7, pages 1122-1139.
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Ricardo David Hernández-Rojas & Nuria Huete Alcocer. (2021) The role of traditional restaurants in tourist destination loyalty. PLOS ONE 16:6, pages e0253088.
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Yi-Chen (Bob) DuanPh.D.Ph.D., Emily Ma, Charles ArcodiaProfessorProfessor & Aaron HsiaoPh.D.Ph.D.. (2020) The xiao zi effect on motivation to visit wineries from an identity perspective: The case of China. Journal of Hospitality and Tourism Management 45, pages 359-369.
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Nguyen Thi Thanh Van, Vasiliki Vrana, Nguyen Thien Duy, Doan Xuan Huy Minh, Pham Tien Dzung, Subhra R. Mondal & Subhankar Das. (2020) The Role of Human–Machine Interactive Devices for Post-COVID-19 Innovative Sustainable Tourism in Ho Chi Minh City, Vietnam. Sustainability 12:22, pages 9523.
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Prokopis Christou, Aspasia Simillidou & Maria C. Stylianou. (2020) Tourists’ perceptions regarding the use of anthropomorphic robots in tourism and hospitality. International Journal of Contemporary Hospitality Management 32:11, pages 3665-3683.
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Laura Fuentes-Moraleda, Patricia Díaz-Pérez, Alicia Orea-Giner, Ana Muñoz- Mazón & Teresa Villacé-Molinero. (2020) Interaction between hotel service robots and humans: A hotel-specific Service Robot Acceptance Model (sRAM). Tourism Management Perspectives 36, pages 100751.
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Ronan de Kervenoael, Rajibul Hasan, Alexandre Schwob & Edwin Goh. (2020) Leveraging human-robot interaction in hospitality services: Incorporating the role of perceived value, empathy, and information sharing into visitors’ intentions to use social robots. Tourism Management 78, pages 104042.
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Kaushik Mukerjee. (2020) Impact of self-service technologies in retail banking on cross-buying and word-of-mouth. International Journal of Retail & Distribution Management 48:5, pages 485-500.
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Xiaojun Fan, Nanxi Ning & Nianqi Deng. (2020) The impact of the quality of intelligent experience on smart retail engagement. Marketing Intelligence & Planning 38:7, pages 877-891.
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Hung-Che Wu & Ching-Chan Cheng. (2019) Relationships between experiential risk, experiential benefits, experiential evaluation, experiential co-creation, experiential relationship quality, and future experiential intentions to travel with pets. Journal of Vacation Marketing 26:1, pages 108-129.
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Hung-Che Wu & Guowei Chen. (2019) An Empirical Study of Green Brand Supportive Intentions: The Case of Acer. An Empirical Study of Green Brand Supportive Intentions: The Case of Acer.
Hung-Che Wu, Chi-Han Ai & Ching-Chan Cheng. (2019) Virtual reality experiences, attachment and experiential outcomes in tourism. Tourism Review 75:3, pages 481-495.
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Hung-Che Wu, Ching-Chan Cheng, Chi-Han Ai & Guowei Chen. (2019) Relationships between restaurant attachment, experiential relationship quality and experiential relationship intentions: The case of single friendly restaurants in Taiwan. Journal of Hospitality and Tourism Management 40, pages 50-66.
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Hung-Che Wu & Ya-Yuan Chang. (2019) What drives brand supportive intentions?. Marketing Intelligence & Planning 37:5, pages 497-512.
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Hung-Che Wu, Ching-Chan Cheng & Ananda Sabil Hussein. (2019) What drives experiential loyalty towards the banks? The case of Islamic banks in Indonesia. International Journal of Bank Marketing 37:2, pages 595-620.
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Hung-Che Wu, Ya-Yuan Chang & Tsung-Pao Wu. (2019) Pilgrimage: What drives pilgrim experiential supportive intentions?. Journal of Hospitality and Tourism Management 38, pages 66-81.
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Hung-Che Wu & Ching-Chan Cheng. (2019) What drives green persistence intentions?. Asia Pacific Journal of Marketing and Logistics 31:1, pages 157-183.
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Hung-Che Wu & Ching-Chan Cheng. (2018) Relationships between technology attachment, experiential relationship quality, experiential risk and experiential sharing intentions in a smart hotel. Journal of Hospitality and Tourism Management 37, pages 42-58.
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Hung-Che Wu & Ching-Chan Cheng. (2018) What drives spectators’ experiential loyalty? A case study of the Olympic Football Tournament Rio 2016. Asia Pacific Journal of Marketing and Logistics 30:4, pages 837-866.
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Hung-Che Wu, Chiou-Fong Wei, Li-Yu Tseng & Ching-Chan Cheng. (2018) What drives green brand switching behavior?. Marketing Intelligence & Planning 36:6, pages 694-708.
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Hung-Che Wu & Ching-Chan Cheng. (2018) What drives supportive intentions towards a dark tourism site?. International Journal of Tourism Research 20:4, pages 458-474.
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Hung-Che Wu, Ching-Chan Cheng & Chi-Han Ai. (2018) A study of experiential quality, experiential value, trust, corporate reputation, experiential satisfaction and behavioral intentions for cruise tourists: The case of Hong Kong. Tourism Management 66, pages 200-220.
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Hung-Che Wu, Ching-Chan Cheng, Yi-Chang Chen & Wien Hong. (2018) Towards green experiential loyalty. International Journal of Contemporary Hospitality Management 30:3, pages 1374-1397.
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Hung-Che Wu & Ching-Chan Cheng. (2017) What drives green advocacy? A case study of leisure farms in Taiwan. Journal of Hospitality and Tourism Management 33, pages 103-112.
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