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Journal of Hospitality Marketing & Management Volume 31, 2022 - Issue 7
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Research Article

The effects of message framing in CSR advertising on consumers’ emotions, attitudes, and behavioral intentions

Katja Anna Stadlthannera Faculty of Economics, University of Valencia, Valencia, SpainView further author information
,
Luisa Andreua Faculty of Economics, University of Valencia, Valencia, SpainORCID Iconhttps://orcid.org/0000-0001-8852-6506View further author information
ORCID Icon,
Manuel Alector Ribeirob School of Hospitality and Tourism Management, University of Surrey, GuildfordUK;c School of Tourism and Hospitality, University of Johannesburg, Johannesburg, South Africa;d Research Centre for Tourism, Sustainability and Wellbeing (Cinturs), Faculty of Economics, University of Algarve, Faro, PortugalCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0003-4484-1082View further author information
ORCID Icon,
Xavier Fontb School of Hospitality and Tourism Management, University of Surrey, GuildfordUK;e Department of Business and Economics, UiT the Arctic University of Norway, Tromsø, NorwayORCID Iconhttps://orcid.org/0000-0003-1770-6213View further author information
ORCID Icon &
Anna S. Mattilaf School of Hospitality Management, The Pennsylvania State University, University Park, Pennsylvania, USAORCID Iconhttps://orcid.org/0000-0001-8872-5521View further author information
ORCID Icon
Pages 777-796 | Published online: 28 Apr 2022

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Ahmad Aljarah, Blend Ibrahim, Eva Lahuerta-Otero & Maria del Mar García de los Salmones. (2023) Doing good does not always lead to doing well: the corrective, compensating and cultivating goodwill CSR effects on brand defense. Current Issues in Tourism 26:20, pages 3397-3410.
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Xinxin Zhao, Yanbo Yao, Lianping Ren & Guangmei Jia. (2023) Message framing strategies in promoting tourists’ pro-environmental behavioral intentions: the interaction of social distance and message framing. Journal of Travel & Tourism Marketing 40:8, pages 678-692.
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Ali Raza, Muhammad Farrukh, Guofeng Wang, Muhammad Khalid Iqbal & Muhammad Farhan. (2023) Effects of hotels’ corporate social responsibility (CSR) initiatives on green consumer behavior: Investigating the roles of consumer engagement, positive emotions, and altruistic values. Journal of Hospitality Marketing & Management 32:7, pages 870-892.
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Kareem M. Selem, Marianna Sigala, Muhammad Haroon Shoukat, Ali Elsayed Shehata & Ibrahim M. Mkheimer. (2023) Unperplexing the nexus between physical evidence and guest retention at beach resorts: multiple sequential mediation models. Journal of Hospitality Marketing & Management 32:6, pages 717-744.
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Rehan Husain, Vir Ved Ratna & Anupam Saxena. (2023) Past, present, and future of anthropomorphism in hospitality & tourism: conceptualization and systematic review. Journal of Hospitality Marketing & Management 0:0, pages 1-49.
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Minjung Kim, Yejin Kim & Gyumin Lee. (2023) Effect of situational factors (control, convenience, time pressure, and order complexity) on customers’ self-service technology choices. Journal of Hospitality Marketing & Management 32:5, pages 649-669.
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Manuel Alector Ribeiro, Siamak Seyfi, Sayed Elhoushy, Kyle Maurice Woosnam & Vidya Patwardhan. (2023) Determinants of generation Z pro-environmental travel behaviour: the moderating role of green consumption values. Journal of Sustainable Tourism 0:0, pages 1-21.
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Dung Minh Nguyen & Yen-Ting Helena Chiu. (2023) Corporate social responsibility authenticity as an antecedent to customer citizenship behavior: evidence from hospitality industry in Taiwan. Journal of Hospitality Marketing & Management 32:4, pages 477-504.
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Qianqian Su & Fangxuan (Sam) Li. (2022) Gain or loss? The congruence effect of message framing and mindset on consumers’ willingness to pay a premium for pro-environmental hotels. Journal of Sustainable Tourism 0:0, pages 1-24.
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Articles from other publishers (2)

Ahmad Aljarah, Dima Sawaftah, Blend Ibrahim & Eva Lahuerta-Otero. (2022) The differential impact of user- and firm-generated content on online brand advocacy: customer engagement and brand familiarity matter. European Journal of Innovation Management.
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Christina G. Chi, Demi Shenrui Deng, Oscar Hengxuan Chi & Hongxia Lin. (2022) Framing food tourism videos: What drives viewers’ attitudes and behaviors?. Journal of Hospitality & Tourism Research, pages 109634802211230.
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