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Original Articles

Economic Psychology and Fashion Marketing Theory Appraising Veblen’s Theory of Conspicuous Consumption

Pages 55-60 | Received 01 Apr 2012, Accepted 16 May 2012, Published online: 12 Dec 2012

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (8)

Manqian Wang, Eunyoung Kim & Bo Du. (2023) Art-derived designs promote the inconspicuous consumption of fashion bags. Journal of Global Fashion Marketing 14:3, pages 263-278.
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Alex Yao Yao & Ying Bao. (2022) Leveraging visual cues and pricing strategies: An empirical investigation of the pre-owned luxury market. Journal of Global Fashion Marketing 0:0, pages 1-16.
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Ling Jiang, Huachao Gao & Linda Hui Shi. (2021) The effect of power distance beliefs on the inconspicuous versus conspicuous consumption of luxury accessories in China and the USA. Journal of Marketing Management 37:15-16, pages 1459-1489.
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Md Ashaduzzaman, Charles Jebarajakirthy, Manish Das & Amit Shankar. (2021) Acculturation and apparel store loyalty among immigrants in Western countries. Journal of Marketing Management 37:5-6, pages 488-519.
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Georgia Liapati, Ioannis Assiouras & Jean-Marc Decaudin. (2015) The role of fashion involvement, brand love and hedonic consumption tendency in fashion impulse purchasing. Journal of Global Fashion Marketing 6:4, pages 251-264.
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John C. Crotts. (2013) Moving ahead while standing still: a tribute to Arch G. Woodside. Anatolia 24:3, pages 503-507.
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KimH.Y. Hahn & Jihyun Kim. (2013) Salient antecedents of mobile shopping intentions: Media dependency, fashion/brand interest and peer influence. Journal of Global Fashion Marketing 4:4, pages 225-246.
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Articles from other publishers (14)

Edith de Lamballerie & Valerie Guillard. (2023) Consumers’ awareness of the ethical issues associated with textile materials in the context of the ecological transition. Recherche et Applications en Marketing (English Edition) 38:3, pages 5-31.
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Vanessa Apaolaza, Manoela Costa Policarpo, Patrick Hartmann, Mario R. Paredes & Clare D'Souza. (2022) Sustainable clothing: Why conspicuous consumption and greenwashing matter. Business Strategy and the Environment 32:6, pages 3766-3782.
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Edith de Lamballerie & Valérie Guillard. (2023) Vers une prise de conscience des enjeux éthiques des matières textiles par les consommateurs dans le cadre de la transition écologique. Recherche et Applications en Marketing (French Edition) 38:3, pages 7-34.
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Melda ASLAN. (2021) Gösterişçi Tüketim Eğilimi Ölçeği’nı̇n (GTE) Türkçe Uyarlaması: Geçerlik ve Güvenirlik ÇalışmasıConspicuous Consumption Orientation (CCO) Scale to Turkish: A Validity and Reliability Study. İktisadi İdari ve Siyasal Araştırmalar Dergisi 6:15, pages 271-281.
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Mohamed Akli Achabou, Sihem Dekhili & Anna Paola Codini. (2020) Consumer preferences towards animal-friendly fashion products: an application to the Italian market. Journal of Consumer Marketing 37:6, pages 661-673.
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Alexandre Ottoni Teatini Salles & Rafael Barbieri Camatta. (2020) A interpretação marginalista do consumo conspícuo: inconsistências e limitações da síntese neoclássica da Teoria da Classe Ociosa. Economia e Sociedade 29:1, pages 237-271.
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Oriana BinikOriana Binik. 2020. The Fascination with Violence in Contemporary Society. The Fascination with Violence in Contemporary Society 219 248 .
Angela R. Dobele, Luke Greenacre & Jane Fry. (2018) The impact of purchase goal on wine purchase decisions. International Journal of Wine Business Research 30:1, pages 19-41.
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Egon Smeral. (2016) Tourism Forecasting Performance Considering the Instability of Demand Elasticities. Journal of Travel Research 56:7, pages 913-926.
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Jungmin Yoo & Minjung Park. (2016) The effects of e-mass customization on consumer perceived value, satisfaction, and loyalty toward luxury brands. Journal of Business Research 69:12, pages 5775-5784.
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Antónia Correia, Metin Kozak & Helena Reis. (2014) Conspicuous Consumption of the Elite. Journal of Travel Research 55:6, pages 738-750.
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Abbie Lewis & Miguel Moital. (2016) Young professionals’ conspicuous consumption of clothing. Journal of Fashion Marketing and Management 20:2, pages 138-156.
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Minas N. Kastanakis & George Balabanis. (2014) Explaining variation in conspicuous luxury consumption: An individual differences' perspective. Journal of Business Research 67:10, pages 2147-2154.
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Tsan-Ming Choi. 2014. Fashion Branding and Consumer Behaviors. Fashion Branding and Consumer Behaviors 7 27 .

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