Citations (7)
Keep up to date with the latest research on this topic with citation updates for this article.
Read on this site (4)
Yongjae Kim, Soojin Kim & Yong-Man Kim. (2017) Big-Five Personality and Motivations Associated with Sport Team Social Networking Site Usage: A Cluster Analysis Approach. Journal of Global Sport Management 2:4, pages 250-274.
Read now
Read now
Sang Jin Kim, Kyung Hoon Kim & Chang Han Lee. (2016) Role of user-created programs in online game consumer behavior. Journal of Global Scholars of Marketing Science 26:3, pages 217-226.
Read now
Read now
Joonheui Bae, Dong-Mo Koo & Pekka Mattila. (2016) Affective motives to play online games. Journal of Global Scholars of Marketing Science 26:2, pages 174-184.
Read now
Read now
Kihan Kim & Jeffrey James. (2013) Sport marketing and media research: contributions from the global network of scholars in sport management. Journal of Global Scholars of Marketing Science 23:1, pages 1-7.
Read now
Read now
Articles from other publishers (3)
Qi Jiang, Miyea Kim, Eunju Ko & Kyung Hoon Kim. (2023) The metaverse experience in luxury brands. Asia Pacific Journal of Marketing and Logistics 35:10, pages 2501-2520.
Crossref
Crossref
Maxime Larrieu, Joël Billieux & Greg Décamps. (2022) Problematic gaming and quality of life in online competitive videogame players: Identification of motivational profiles. Addictive Behaviors 133, pages 107363.
Crossref
Crossref
Changsok Yoo, Kyoung Cheon Cha & Sang-Hoon Kim. (2020) A quantile regression approach to gaining insights for reacquition of defected customers. Journal of Business Research 120, pages 443-452.
Crossref
Crossref