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Journal of Global Scholars of Marketing Science Volume 24, 2014 - Issue 4
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Articles

A decision model development for crowdsourcing in the fashion industry

论时尚行业众包的决策模型发展

Eunha ChunDept. of Clothing & Textiles, Yonsei University, Seoul, Republic of Korea
,
Sangah SongDept. of Clothing & Textiles, Yonsei University, Seoul, Republic of Korea
&
Eunju KoDept. of Clothing & Textiles, Yonsei University, Seoul, Republic of KoreaCorrespondence[email protected]
Pages 411-425 | Received 11 Feb 2014, Accepted 04 Jun 2014, Published online: 17 Sep 2014

Citations (4)

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Read on this site (1)

Georgia Liapati, Ioannis Assiouras & Jean-Marc Decaudin. (2015) The role of fashion involvement, brand love and hedonic consumption tendency in fashion impulse purchasing. Journal of Global Fashion Marketing 6:4, pages 251-264.
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Articles from other publishers (3)

Siti Zahro, Ming Chang Wu, Nurul Hidayati & Endang Prahastuti. (2017) Employees’ creativity development in Indonesia’s fashion sub-sectors. Human Systems Management 36:1, pages 27-39.
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Joanna Mehtala, Ilkka Kauranen, Jesse Karjalainen & Timo Nyberg. (2016) A crowdsourcing model for new idea development in the fashion industry. A crowdsourcing model for new idea development in the fashion industry.
Heeju Chae, Suhyun Park & Eunju Ko. (2016) A Study on Fashion Brand Online Impression Formation and its WOM Effect According to Online Review Types of Supporters. Fashion & Textile Research Journal 18:1, pages 15-26.
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