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Part II: Communication in a Changing, Ubiquitous Media Environment

Media Multitasking: Good, Bad, or Ugly?

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Prabu David, Ying-Chia Hsu & Chen-Chao Tao. (2022) Gain in quantity and novelty of work in intermittent task switching. The Information Society 38:4, pages 227-239.
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Hyejin Bang & Karen King. (2021) The effect of media multitasking on ad memory: the moderating role of program-induced engagement and brand familiarity. International Journal of Advertising 40:7, pages 994-1023.
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Sydney Chinchanachokchai, Brittany R. L. Duff & Ronald J. Faber. (2021) Angry Birds vs. Sudoku: How Different Types of Tasks in Multitasking Affect Ad Memory and Mind Wandering. Journal of Current Issues & Research in Advertising 42:4, pages 411-424.
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Marco Gui, James Shanahan & Mina Tsay-Vogel. (2021) Theorizing inconsistent media selection in the digital environment. The Information Society 37:4, pages 247-261.
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Kyongseok Kim, Hyang-Sook Kim, Mun-Young Chung & Yeuseung Kim. (2021) Do viewers really talk about ads during commercial breaks? Findings from a South Korean social TV platform. Asian Journal of Communication 31:4, pages 299-317.
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Yoori Hwang & Se-Hoon Jeong. (2021) The role of user control in media multitasking effects. Media Psychology 24:1, pages 79-108.
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Claire M. Segijn & Hilde A. M. Voorveld. (2021) A first step in unraveling synced advertising effectiveness. International Journal of Advertising 40:1, pages 124-143.
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Linsen Su & Shih-Chih Chen. (2020) Exploring the Typology and Impacts of Audience Gratifications Gained from TV–Smartphone Multitasking. International Journal of Human–Computer Interaction 36:8, pages 725-735.
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Ewa Szumowska, Gabriela Czarnek, Piotr Dragon & Jonas De Keersmaecker. (2020) Correction after misinformation: Does engagement in media multitasking affect attitude adjustment?. Comprehensive Results in Social Psychology 4:2, pages 199-226.
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Lee Skrypchuk, Pat Langdon, Ben D. Sawyer & P. John Clarkson. (2020) Unconstrained design: improving multitasking with in-vehicle information systems through enhanced situation awareness. Theoretical Issues in Ergonomics Science 21:2, pages 183-219.
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Claire M. Segijn, Shili Xiong & Brittany R. L. Duff. (2019) Manipulating and Measuring Media Multitasking: Implications of Previous Research and Guidelines for Future Research. Communication Methods and Measures 13:2, pages 83-101.
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Suji Park, Xiaowen Xu, Brenda Rourke & Saraswathi Bellur. (2019) Do You Enjoy TV, while Tweeting? Effects of Multitasking on Viewers’ Transportation, Emotions and Enjoyment. Journal of Broadcasting & Electronic Media 63:2, pages 231-249.
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Ivan A. Guitart, Guillaume Hervet & Diogo Hildebrand. (2019) Using eye-tracking to understand the impact of multitasking on memory for banner ads: the role of attention to the ad. International Journal of Advertising 38:1, pages 154-170.
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Brittany R.L. Duff & Claire M. Segijn. (2019) Advertising in a Media Multitasking Era: Considerations and Future Directions. Journal of Advertising 48:1, pages 27-37.
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Claire M. Segijn, Hilde A.M. Voorveld & Edith G. Smit. (2017) How Related Multiscreening Could Positively Affect Advertising Outcomes. Journal of Advertising 46:4, pages 455-472.
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Articles from other publishers (22)

Ufuk Tugtekin & Hatice Ferhan Odabasi. (2023) Effect of multitasking and task characteristics interaction on cognitive load and learning outcomes in virtual reality learning environments. Education and Information Technologies 28:11, pages 14915-14942.
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Isaac Kofi Nti, Samuel Akyeramfo-Sam, Bright Bediako-Kyeremeh & Sylvester Agyemang. (2021) Prediction of social media effects on students’ academic performance using Machine Learning Algorithms (MLAs). Journal of Computers in Education 9:2, pages 195-223.
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Jung Hee Han, Su-Jin Park & Youngji Kim. (2022) Phubbing as a Millennials’ New Addiction and Relating Factors Among Nursing Students. Psychiatry Investigation 19:2, pages 135-145.
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Hyejin Bang. (2022) The Effect of Program Genre on Modes of Media Multitasking and Ad Processing. SHS Web of Conferences 132, pages 01019.
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Edward J. Martin, Thomas R. Meagher & Daniel Barker. (2021) Using sound to understand protein sequence data: new sonification algorithms for protein sequences and multiple sequence alignments. BMC Bioinformatics 22:1.
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Silke M. Müller, Johannes Schiebener, Matthias Brand & Magnus Liebherr. (2021) Decision-making, cognitive functions, impulsivity, and media multitasking expectancies in high versus low media multitaskers. Cognitive Processing 22:4, pages 593-607.
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Nicole N. Zamanzadeh & Ronald E. Rice. (2021) A Theory of Media Multitasking Intensity. Journal of Media Psychology 33:4, pages 226-239.
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Vered Elishar-Malka, Yaron Ariel & Dana Weimann-Saks. (2021) Migrating to Social Networks While Watching Televised Sports: A Case Study of the Effect of Enjoyment on Second-Screen Usage During the World Cup. International Journal of Sport Communication 14:3, pages 448-460.
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Emma Beuckels, Guoquan Ye, Liselot Hudders & Veroline Cauberghe. (2021) Media Multitasking: A Bibliometric Approach and Literature Review. Frontiers in Psychology 12.
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Douglas A. Parry & Daniel B. Le Roux. (2021) “Cognitive control in media multitaskers” ten years on: A meta-analysis. Cyberpsychology: Journal of Psychosocial Research on Cyberspace 15:2.
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Ryuwon Kim & Se-Hoon Jeong. (2020) The Effects of Self-Regulatory Resources on Media Multitasking Behavior. Korean Journal of Journalism & Communication Studies 64:5, pages 153-192.
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John M. Tchernev. 2020. The International Encyclopedia of Media Psychology. The International Encyclopedia of Media Psychology 1 6 .
Fernanda Pires & Beatriz Revelles-Benavente. (2020) Co-viewing a lesbian kiss between two elderly characters: Unveiling axes of oppression through the Brazilian telenovela Babilônia. Poetics 80, pages 101430.
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Steven Bellman, Magda Nenycz-Thiel, Rachel Kennedy, Nicole Hartnett & Duane Varan. (2019) Best Measures of Attention To Creative Tactics in TV Advertising. Journal of Advertising Research 59:3, pages 295-311.
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Mine İMREN & Hasan Gürkan TEKMAN. (2019) THE RELATIONSHIP BETWEEN MEDIA MULTITASKING, WORKING MEMORY AND SUSTAINED ATTENTIONÇoklu Medya Görevi ile Çalışma Belleği ve Sürekli Dikkati İlişkisi. Uludağ Üniversitesi Fen-Edebiyat Fakültesi Sosyal Bilimler Dergisi 20:37, pages 1075-1100.
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Emma Beuckels, Snezhanka Kazakova, Veroline Cauberghe, Liselot Hudders & Patrick De Pelsmacker. (2019) Freedom makes you lose control. European Journal of Marketing 53:5, pages 848-870.
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Tao Deng, Shaheen Kanthawala, Jingbo Meng, Wei Peng, Anastasia Kononova, Qi Hao, Qinhao Zhang & Prabu David. (2018) Measuring smartphone usage and task switching with log tracking and self-reports. Mobile Media & Communication 7:1, pages 3-23.
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Gabi Schaap, Mariska Kleemans & Anna Van Cauwenberge. (2018) Second screening for news: Effects of presentation on information processing and program liking. Computers in Human Behavior 84, pages 76-85.
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Carlos M. Duarte, Paul Riker, Madhusudhanan Srinivasan, Patrick W. Robinson, Juan P. Gallo-Reynoso & Daniel P. Costa. (2018) Sonification of Animal Tracks as an Alternative Representation of Multi-Dimensional Data: A Northern Elephant Seal Example. Frontiers in Marine Science 5.
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Anastasia Kononova, Anna McAlister & Hyun Jung Oh. (2018) Screen overload: Pleasant multitasking with screen devices leads to the choice of healthful over less healthful snacks when compared with unpleasant multitasking. Computers in Human Behavior 80, pages 1-11.
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Abena A. Yeboah-Banin, Modestus Fosu & Marian Tsegah. (2017) Linguistic Complexity and Second Language Advertising Audiences: Is There a Case for Linguistic Exclusion?. Journal of Communication Inquiry 42:1, pages 70-90.
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Elizabeth K. Lefler. (2017) Balancing research, teaching, clinical Work, and family: nine suggestions for young professionals. HIGHER SCHOOL’S PULSE 11:1, pages 15-18.
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