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Journal of Global Sport Management Volume 7, 2022 - Issue 3: Football in China: Vision, Policy, Strategy and Management
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Article

Doing It the Chinese Way: The Politically-led Commercialization of Professional Football in China

Yang Maa School of Sports Science and Physical Education, Southwestern University of Finance and Economics, Chengdu, China;b Department of Sport Governance and Event Management, University of Bayreuth, Bayreuth, GermanyCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-2304-1206View further author information
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Markus Kurscheidtb Department of Sport Governance and Event Management, University of Bayreuth, Bayreuth, GermanyORCID Iconhttps://orcid.org/0000-0003-4020-4190View further author information
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Pages 355-371 | Received 30 Mar 2019, Accepted 12 Jan 2020, Published online: 26 Apr 2020

Citations (11)

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Read on this site (8)

Jonathan Sullivan, Tobias Ross & Chaojin Wu. (2023) Representing the nation: exploring attitudes towards naturalized foreign football players in China. Soccer & Society 24:5, pages 593-606.
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Xiaoqian Richard Hu, Jiantong Zhao, Jianghua Li & Alan Bairner. (2023) Why join the navy when you can be a pirate? A study of Chinese audience’s willingness to pay for the live streaming of the premier league. Sport in Society 26:3, pages 454-473.
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Yang Ma, Christian Brandt & Markus Kurscheidt. (2022) Supporter attitudes towards league governance in emerging football markets: evidence from fans of the Chinese Super League. Managing Sport and Leisure 0:0, pages 1-18.
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Shanshan Li, Yoonji Ryu & Hansol Kim. (2022) A Multilevel Analysis of the Chinese Super League: Examining the Game Level and Home Team Level Determinants of Stadium Attendance. Journal of Global Sport Management 7:4, pages 664-681.
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David Cockayne, Simon Chadwick & Jonathan Sullivan. (2022) Chinese Football – From a State-Led Past to a Digital Future. Journal of Global Sport Management 7:3, pages 345-354.
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Yang Ma & Jinming Zheng. (2022) Governance of Chinese professional football during Xi’s authoritarian era: what is changing and what remains unchanged. Soccer & Society 23:2, pages 224-235.
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Joshua I. Newman, Hanhan Xue, Ryan Chen, Yiming Chen & Nicholas M. Watanabe. (2021) Football and cultural citizenship in China: a study in three embodiments. Sport in Society 24:12, pages 2222-2245.
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André Richelieu, Yen-Chun Lin & Ho Keat Leng. (2021) A Typology of Countries Using Place Branding Through Sport. Journal of Global Sport Management 0:0, pages 1-19.
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Articles from other publishers (3)

Yang Ma. (2022) Understanding the complexity of provincial-level elite sport policy change: The case of Shanghai municipality. Frontiers in Psychology 13.
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Christian Brandt & Markus Kurscheidt. (2022) Striving for Social Sustainability of Football Commercialization: An Ethnographic Case Study of the German Fan-Governed Club HFC Falke. Sustainability 14:15, pages 9230.
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Yang Ma & Markus Kurscheidt. (2021) Modifying Tradition: Understanding Organizational Change in Chinese Elite Sport Training at the Grassroots Level. Sustainability 13:7, pages 4048.
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