Citations (17)
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Read on this site (6)
Lindsey N. H. Chen. (2020) Lexico-Cultural Variations in Product Naming: A Note on the Names of Handcrafted Soaps. Names 68:2, pages 76-87.
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Frank Nuessel. (2018) A Note on Selected Craft Beer Brand Names. Names 66:2, pages 106-115.
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Bertie Neethling. (2017) The Role of Anthroponymic Commemoration on Wine Labels in South Africa. Names 65:2, pages 65-77.
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Marinette Grimbeek. (2016) Wholesale Apocalypse: Brand Names in Margaret Atwood’s Oryx and Crake. Names 64:2, pages 88-98.
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Marcel Danesi. (2013) Semiotizing a product into a brand. Social Semiotics 23:4, pages 464-476.
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Frank Nuessel. (2013) Sixty Years of NAMES: A Journal of Onomastics. Names 61:1, pages 3-7.
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Articles from other publishers (11)
Theodosios Tsiakis, Eleni Anagnostou & Giuseppe Granata. 2023. Tourism, Travel, and Hospitality in a Smart and Sustainable World. Tourism, Travel, and Hospitality in a Smart and Sustainable World
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Andrea Belz, Alexandra Graddy-Reed, Fnu Shweta, Aleksandar Giga & Shivesh Meenakshi Murali. (2022) Patentopia: A multi-stage patent extraction platform with disambiguation for certain semantic challenges. Patentopia: A multi-stage patent extraction platform with disambiguation for certain semantic challenges.
Jennifer Arthur & Masoumeh Bejaei. (2022) The Process of Creating a New Brand Name for a Fruit Variety: A Review and Suggested Improvements. Horticulturae 8:11, pages 990.
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Emily M. Becker-Haimes, Rebecca E. Stewart & Hannah E. Frank. (2022) It’s all in the name: why exposure therapy could benefit from a new one. Current Psychology.
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Kiyoko Toratani. 2022. The Language of Food in Japanese. The Language of Food in Japanese
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Onok Y. Pamungkas, Sahid T. Widodo, Suyitno Suyitno & Suwardi Endraswara. (2021) Javanese cosmology: Symbolic transformation of names in Javanese novels. HTS Teologiese Studies / Theological Studies 77:4.
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Micaela Ferrari, Pablo Pesantez-Coronel & Cecilia Ugalde. (2020) Proceso de naming: teoría vs. práctica. Pensar la Publicidad. Revista Internacional de Investigaciones Publicitarias 14:1, pages 13-27.
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Seth Ketron & Nancy Spears. (2019) Sounds like a heuristic! Investigating the effect of sound-symbolic correspondences between store names and sizes on consumer willingness-to-pay. Journal of Retailing and Consumer Services 51, pages 285-292.
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Rosario Caballero, Ernesto Suárez-Toste & Carita Paradis. 2019. Representing Wine – Sensory Perceptions, Communication and Cultures. Representing Wine – Sensory Perceptions, Communication and Cultures.
Olga Ampuero-Canellas, Jimena Gonzalez-del-Rio, Begoña Jorda-Albiñana & Nereida Tarazona-Belenguer. (2018) Análisis lingüístico y valoración de la eficacia de los nombres de marca de las ONG españolas. Revista de Lingüística y Lenguas Aplicadas 13:1, pages 1.
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Andrea Belz, Alexandra Graddy-Reed, FNU Shweta & Aleksandar Giga. (2021) In Search of Patents: A tool for real-time search of the United States Patent and Trademark Office data at scale. SSRN Electronic Journal.
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