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Journal of Public Relations Research Volume 11, 1999 - Issue 4
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Original Articles

Reaching Publics on the Web During the 1996 Presidential Campaign

Carol Anne McKeown
&
Kenneth D. Plowman
Pages 321-347 | Published online: 19 Nov 2009

Citations (16)

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Read on this site (5)

Ashley Muddiman. (2013) Searching for the Next U.S. President: Differences in Search Engine Results for the 2008 U.S. Presidential Candidates. Journal of Information Technology & Politics 10:2, pages 138-157.
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Jordi Xifra. (2010) Linkages Between Public Relations Models and Communication Managers' Roles in Spanish Political Parties. Journal of Political Marketing 9:3, pages 167-185.
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Scott H. Church. (2010) YouTube Politics: YouChoose and Leadership Rhetoric During the 2008 Election. Journal of Information Technology & Politics 7:2-3, pages 124-142.
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Mihaela Vorvoreanu. (2008) Website Experience Analysis: A New Research Protocol for Studying Relationship Building on Corporate Websites. Journal of Website Promotion 3:3-4, pages 222-249.
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Lynda Lee Kaid. (2002) Political Advertising and Information Seeking: Comparing Exposure via Traditional and Internet Channels. Journal of Advertising 31:1, pages 27-35.
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Articles from other publishers (11)

Bitt Moon & Sung-Un Yang. (2021) Developing the scale of presidential candidate's dialogic communication (PCDC) during the 2017 presidential campaign in South Korea. Public Relations Review 47:1, pages 102000.
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Sali Bouba Oumarou. (2020) Les usages des sites Web par les partis politiques camerounais. Politique et Sociétés 39:2, pages 159-173.
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Tamara A. Small. (2018) Digital third parties: Understanding the technological challenge to Canada's third party advertising regime. Canadian Public Administration 61:2, pages 266-283.
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Tom Dobber, Damian Trilling, Natali Helberger & Claes H. de Vreese. (2017) Two crates of beer and 40 pizzas: the adoption of innovative political behavioural targeting techniques. Internet Policy Review 6:4.
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Ying JiangYing Jiang. 2017. Social Media and e-Diplomacy in China. Social Media and e-Diplomacy in China 69 88 .
Ying JiangYing Jiang. 2017. Social Media and e-Diplomacy in China. Social Media and e-Diplomacy in China 45 68 .
Damion Waymer & Robert L. Heath. (2016) Black Voter Dilution, American Exceptionalism, and Racial Gerrymandering. Journal of Black Studies 47:7, pages 635-658.
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Sandra Duhé. (2015) An overview of new media research in public relations journals from 1981 to 2014. Public Relations Review 41:2, pages 153-169.
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Tamara A. Small. (2009) Regulating Canadian Elections in the Digital Age: Approaches and Concerns. Election Law Journal: Rules, Politics, and Policy 8:3, pages 189-205.
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Samsup Jo & Jaemin Jung. (2005) A cross‐cultural study of the world wide web and public relations. Corporate Communications: An International Journal 10:1, pages 24-40.
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Patrick Donges. 2000. Zerfall der Öffentlichkeit?. Zerfall der Öffentlichkeit? 255 265 .

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