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Journal of Advertising Volume 39, 2010 - Issue 4
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Original Article

Violence in Advertising

Tim Jones Faculty of Business Administration, Memorial University of Newfoundland
,
Peggy H. Cunningham Dalhousie University
&
Katherine Gallagher Faculty of Business Administration, Memorial University of Newfoundland
Pages 11-36 | Published online: 13 May 2013

Citations (16)

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Read on this site (3)

Lauren Gurrieri, Linda Tuncay Zayer & Catherine A. Coleman. (2022) Transformative Advertising Research: Reimagining the Future of Advertising. Journal of Advertising 51:5, pages 539-556.
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Yunjae Cheong & Justin Combs. (2016) An analysis of media violence in commercials aired during the telecasts of sports events. Journal of Marketing Communications 22:6, pages 602-625.
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DavidS. Waller, Sameer Deshpande & B. Zafer Erdogan. (2013) Offensiveness of Advertising with Violent Image Appeal: A Cross-Cultural Study. Journal of Promotion Management 19:4, pages 400-417.
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Articles from other publishers (13)

Ibrahim Lewis Mukattash, Ala' Omar Dandis, Robert Thomas, Mohammad B. Nusair & Tareq Lewis Mukattash. (2021) Social marketing, shock advertising and risky consumption behavior. International Journal of Emerging Markets 18:8, pages 1994-2011.
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Zekiye GENCER. (2022) PANDEMİ KRİZİNE YANIT OLARAK KAMU SPOTLARININ KORKU ÇERÇEVELEMESİ BAĞLAMINDA İNCELENMESİANALYSIS OF ADVERTISEMENTS RESPONDING TO THE PANDEMIC CRISIS IN THE CONTEXT OF FEAR FRAMEWORK. Elektronik Sosyal Bilimler Dergisi 21:82, pages 808-821.
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Elika Kordrostami & Melika Kordrostami. (2020) A brave new world: embracing sexuality in advertising for apparel. Journal of Fashion Marketing and Management: An International Journal 25:1, pages 99-116.
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Ульяна Самойлова & Александр Пахалов. (2021) Гендерные различия восприятия провокационной рекламы. Реклама. Теория и практика Аdvertising. Theory and Practice 4, pages 274-282.
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Susan D. Myers, George D. Deitz, Bruce A. Huhmann, Subhash Jha & Jennifer H. Tatara. (2020) An eye-tracking study of attention to brand-identifying content and recall of taboo advertising. Journal of Business Research 111, pages 176-186.
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Corey H. Basch, Jan Mohlman & Charles E. Basch. (2020) An assessment of violent imagery in advertisements on city buses in Manhattan, New York City. Health Promotion Perspectives 10:2, pages 162-165.
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Malgorzata Karpinska-Krakowiak. (2020) Gotcha! Realism of Comedic Violence And Its Impact on Brand Responses. Journal of Advertising Research 60:1, pages 38-53.
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Mevlüt Sedat DÖNMEZ. (2020) Katharsis Bir Duygu Olarak Şiddetin Marka Tutumuna YansımasıReflection of Violence as a Cathartic Emotion to Brand Attitude. Erciyes İletişim Dergisi 7:1, pages 297-320.
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Brad J. Bushman. (2016) Violent media and hostile appraisals: A meta-analytic review. Aggressive Behavior 42:6, pages 605-613.
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Hannes Haas, Petra Herczeg & Kathrin Karsay. 2016. Handbuch Werbeforschung. Handbuch Werbeforschung 57 76 .
Barrie GunterBarrie Gunter. 2016. Food Advertising. Food Advertising 109 146 .
Joshua E. Perry, Anthony D. Cox & Dena Cox. (2013) Direct-to-Consumer Drug Advertisements and the Informed Patient: A Legal, Ethical, and Content Analysis. American Business Law Journal 50:4, pages 729-778.
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Simone Pettigrew, Michele Roberts, Kathy Chapman, Pascale Quester & Caroline Miller. (2012) The use of negative themes in television food advertising. Appetite 58:2, pages 496-503.
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