Figures & data
Figure 1. Pro-sustainable marketing to support key sustainability dimensions and the SDGs.
Source: Adaptation of Greenland et al. (Citation2023a) empirical SDG framework
Research Article
Irresponsible marketing and the need to support pro-sustainable production and consumption
Steven J. Greenlanda Professor in Marketing, Faculty of Arts and Society, Charles Darwin University, Darwin, AustraliaCorrespondence[email protected]
https://orcid.org/0000-0002-2721-2113
https://orcid.org/0000-0002-2721-2113, Ninh Nguyenb Senior Lecturer in Business, Faculty of Arts and Society, Charles Darwin University, Darwin, Australiahttps://orcid.org/0000-0001-6050-2633
https://orcid.org/0000-0001-6050-2633 &