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Original Articles
The framing of alcohol in (non-)sponsored movies: A comparative content analysis of alcohol advertising and portrayals in sponsored and non-sponsored Dutch movies
Jordy GosseltUniversity of Twente, Communication Studies, Enschede, the NetherlandsCorrespondence[email protected]
, Joris Van HoofUniversity of Twente, Communication Studies, Enschede, the Netherlands
& Liesbeth KokkelerUniversity of Twente, Communication Studies, Enschede, the Netherlands
Pages 365-375
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Received 15 Sep 2016, Accepted 14 Feb 2017, Published online: 13 Mar 2017
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