ABSTRACT
Developmental psychologists are increasingly writing articles, columns, books, and blogs for the general public, but this type of writing can be challenging. Here, I provide guidance on how to communicate scientific ideas to nonscientists, touching on what content to cover, how to organize that content, what language to use, and what tone to adopt. I highlight common shortcomings in how we package and describe our academic pursuits, and provide alternative strategies for writing about research in a clear and compelling manner.
Disclosure statement
No potential conflict of interest was reported by the author.