A Boating Choice Model for the Valuation of Lake Access

Abstract

This study reports results from the applications of a discrete choice method to alternative choice processes individuals go through and the factors that are considered when making boating decisions. The discrete choice or random utility model for studying outdoor recreation demand is described. Using a random household-based sample of registered boat owners living in the region surrounding the Catawba River Basin in North Carolina, we test our assumptions about the sequences of boating choice decisions that are made by individuals. We begin with a boating activity and destination lake choice problem. We conclude with a more complex choice problem that includes boating activities, an intervening choice of boat launching facilities, and destination lakes. Results indicate that the boating choice model appeared to benefit from this nesting of decisions. Estimations from discrete choice equations produce probabilistic outcomes for boating demands that are useful to managers in determining the amount of boating trips to each lake in a region and in calculating estimates of the willingness to pay per boating occasion to each lake.

KEYWORDS:

• Recreation modeling
• recreation choice theory
• boating benefits
• travel cost methods