Promoting tourism through the EU LEADER programme: understanding Local Action Group governance

ABSTRACT

For many European rural areas, the rural development programmes based on the LEADER approach constitute the main policy for promoting tourism. Going a step further than a rural development programme, LEADER represents an ideal method for overcoming some of the challenges involved in rural tourism development, such as the integration of tourism supply through public-private organizations or the coordination of multi-level policies. Despite its potential, there are difficulties involved in putting this approach into practice. This article aims to provide in-depth understanding of the challenges faced by some managers responsible for developing tourism strategies through the LEADER approach. To do this, semi-structured in-depth interviews have been held with Local Action Groups managers from Castilla-La Mancha (Spain). The main findings reveal that the actions of regional governments lead to the limitation and strangulation of the principle of subsidiarity according with the LAG managerś opinion.

KEYWORDS:

• Rural development
• LEADER
• bottom-up approach
• tourism
• multi-level governance

Disclosure statement

No potential conflict of interest was reported by the authors.

ORCID

Juan Gabriel Tirado Ballesteros http://orcid.org/0000-0002-1216-4673

María Hernández Hernández http://orcid.org/0000-0002-8823-0083

Additional information

Funding

This work was supported by the Office of the Vice President for Research, Development and Innovation of University of Alicante under Grant UAFPU2014-5887 and the Research Group ‘Landscapes and natural resources in Spain (University of Alicante).