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Research Articles

REVIEW ARTICLES: REAL ESTATE BROKERAGE RESEARCH IN THE NEW MILLENNIUM

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Pages 3-40 | Published online: 18 Jun 2020
 

Abstract

This paper examines the direction of real estate brokerage since 1999. This paper updates the brokerage literature since that time and examines the direction of brokerage research. The paper highlights the major points of the research and summarizes important findings. Papers are divided into categories and discussions provided for each section. Areas that are examined include (1) efficiencies in brokerage operations, (2) technology, (3) performance, and (4) agency relationships. Efficiency issues include brokerage operational efficiencies, franchising, and product diversification. Technology issues include effects on income and brokerage practices. Performance issues include productivity, professionalization, gender/minority broker effects, and contract type. Agency issues include disclosure, competition, and agency relationships in general.

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