Abstract
This article seeks to provide an evidence-based set of recommendations for the development of an intercultural crisis communication (ICC) research agenda with three goals. First, to provide an advancement in our understanding of the state of crisis communication research in general. Second, to offer a grounded introduction to crisis communication for intercultural scholars who may not be as familiar with the field. Finally to identify three broad evidence-based areas for developing ICC research – (1) representing different cultural perspectives in crisis communication research, (2) placing American crisis research in a global context, and (3) developing cross-cultural comparisons.