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The Service Industries Journal Volume 44, 2024 - Issue 5-6
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Articles

Does awe facilitate conformity in tourism consumption? Evidence from China

敬畏有助于旅游从众消费吗？——来自中国的实证证据

Yan Yanga School of Sports Science and Engineering, East China University of Science and Technology, Shanghai, People’s Republic of ChinaView further author information
,
Jing Hub School of Economics, Shandong Normal University, Jinan City, People’s Republic of ChinaCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-9535-3241View further author information
ORCID Icon &
FengJie Jingc School of Business, East China University of Science and Technology, Shanghai, People’s Republic of ChinaView further author information
Pages 437-455 | Received 23 Apr 2021, Accepted 28 Nov 2021, Published online: 19 Dec 2021

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