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Society & Natural Resources
An International Journal
Volume 37, 2024 - Issue 4
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Research Articles

Promoting Conservation Behaviors by Leveraging Optimistic and Pessimistic Messages and Emotions

Josephine E. M. Martella Cornell University Graduate School, Cornell University, Ithaca, NY, USACorrespondence[email protected]
&
Amanda D. Rodewaldb Cornell Lab of Ornithology and Department of Natural Resources, Cornell University, Ithaca, NY, USA
Pages 564-585 | Received 22 Oct 2022, Accepted 21 Nov 2023, Published online: 19 Dec 2023

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