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Articles
Platform empowerment: Facebook’s role in facilitating female micro-entrepreneurship in tourism
Morakot Ditta-Apichaia College of Innovation and Management, Songkhla Rajabhat University, Songkhla, Thailandhttps://orcid.org/0000-0002-9361-9253View further author information
, Ulrike Gretzelb USC Center for Public Relations, Annenberg School for Communication & Journalism, University of Southern California, Los Angeles, CA, USAhttps://orcid.org/0000-0001-8416-1829View further author information
& Uraiporn Kattiyapornpongc School of Business, Faculty of Business and Law, University of Wollongong, Gwynneville, NSW, AustraliaCorrespondence[email protected]
https://orcid.org/0000-0003-3003-6699View further author information
https://orcid.org/0000-0003-3003-6699View further author information
Pages 540-559
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Received 28 Feb 2022, Accepted 13 May 2023, Published online: 05 Jun 2023
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