Capturing customer value creation based on service experience – a case study on News Café
以服務經驗產生顧客價值之創造-以NEWS咖啡為研究案例
蘇羅文 中原大學工業與系統工程學系 32023桃園縣中壢市中北路200號 阿瑪加雅天主教大學工業工程學系 , 雅加達 , 印尼 楊錦洲 中原大學工業與系統工程學系 范柳 慶熙大學管理學院 , 漢城 , 韓國
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