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Anatolia
An International Journal of Tourism and Hospitality Research
Volume 23, 2012 - Issue 3
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Research note

Negotiated self-authenticated experience and homeland travel loyalty: implications for relationship marketing

Deepak Chhabra School of Community Resources and Development, Arizona State University, Mail Code 4020 411, N. Central Ave., Ste. 550, Phoenix, AZ, 85004-0690, USACorrespondence[email protected]
,
Shengnan Zhao School of Community Resources and Development, Arizona State University, Mail Code 4020 411, N. Central Ave., Ste. 550, Phoenix, AZ, 85004-0690, USA
,
Woojin Lee School of Community Resources and Development, Arizona State University, Mail Code 4020 411, N. Central Ave., Ste. 550, Phoenix, AZ, 85004-0690, USA
&
Nana Okamoto School of Community Resources and Development, Arizona State University, Mail Code 4020 411, N. Central Ave., Ste. 550, Phoenix, AZ, 85004-0690, USA
Pages 429-436 | Received 03 Feb 2012, Accepted 17 Jul 2012, Published online: 15 Aug 2012

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