Public Management Review
Volume 24, 2022 - Issue 3
Open access
9,487
Views
7
CrossRef citations to date
0
Altmetric
Research Article
Internal brand management in the public sector: the effects of internal communication, organizational practices, and PSM on employees’ brand perceptions
Ulrika Leijerholta Umeå School of Business, Economics and Statistics, Umeå University, Umeå, SwedenCorrespondence[email protected]
View further author information
, View further author information
Galina Biedenbacha Umeå School of Business, Economics and Statistics, Umeå University, Umeå, SwedenView further author information
& Peter Hulténb Dalarna University, Borlänge, SwedenView further author information
Pages 442-465
|
Published online: 26 Oct 2020
Reprints and Permissions
This is an open access article distributed under the terms of the Creative Commons CC BY license, which permits unrestricted use, distribution, reproduction in any medium, provided the original work is properly cited.
You are not required to obtain permission to reuse this article in part or whole.
Related research
People also read lists articles that other readers of this article have read.
Recommended articles lists articles that we recommend and is powered by our AI driven recommendation engine.
Cited by lists all citing articles based on Crossref citations.
Articles with the Crossref icon will open in a new tab.