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Research Article

Enhancing consumer participation in the context of sport events: The power of three basic psychological needs

Bardiya MoghaddamDepartment of Business, Strategy, and Political Science, USN School of Business, University of South-Eastern Norway, Drammen, NorwayCorrespondence[email protected]
,
Elsa KristiansenDepartment of Business, Strategy, and Political Science, USN School of Business, University of South-Eastern Norway, Drammen, Norway
&
Birger OpstadDepartment of Business, Strategy, and Political Science, USN School of Business, University of South-Eastern Norway, Drammen, Norway
Received 21 Sep 2023, Accepted 02 Apr 2024, Published online: 17 Apr 2024

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