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Articles

Segmenting women fashion magazine readers based on reasons of buying, fashion involvement and age: a study in the Turkish market

基于购买原因、时尚参与度和年龄细分时尚杂志的女性读者:土耳其市场研究

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Pages 175-192 | Received 14 Feb 2013, Accepted 07 Mar 2013, Published online: 18 Jun 2013

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