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Research Article
Consumer intention to purchase GM soybean oil in China: effects of information consistency and source credibility
Mingyang Zhanga School of Business, Development Institute of Jiangbei New Area, Nanjing University of Information Science and Technology, Nanjing, ChinaCorrespondence[email protected]
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Zihao Chenb College of Economics & Management, Nanjing Agricultural University, Nanjing, ChinaView further author information
, Yubing Fanc State key Lab of Grassland Agro-Ecosystems, College of Pastoral Agriculture Science and Technology, Lanzhou University, Lanzhou, Gansu, China
https://orcid.org/0000-0003-0784-3564View further author information
Zhiqiang Chenga School of Business, Development Institute of Jiangbei New Area, Nanjing University of Information Science and Technology, Nanjing, ChinaView further author information
, Ting Lvd Jiangsu Provincial Station of Rural Cooperative Economy Management, Department of Agriculture and Rural Affairs of Jiangsu Province, Nanjing, ChinaView further author information
& Yuling Chena School of Business, Development Institute of Jiangbei New Area, Nanjing University of Information Science and Technology, Nanjing, ChinaView further author information
Pages 520-534
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Received 06 Aug 2021, Accepted 26 Oct 2021, Published online: 03 Jan 2022
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