Cogent Business & Management
Volume 9, 2022 - Issue 1
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MARKETING
Gauging customers’ negative disconfirmation in online post-purchase behaviour: The moderating role of service recovery
Muhammad Mazhar1 Department of Management & Humanities, Universiti Teknologi PETRONAS, Seri Iskandar, Ipoh, MalaysiaView further author information
, Ding Hooi Ting1 Department of Management & Humanities, Universiti Teknologi PETRONAS, Seri Iskandar, Ipoh, MalaysiaView further author information
, Amir Zaib Abbasi2 Department of Management Sciences, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, Islamabad, Pakistan;3 IRC for Finance and Digital Economy, KFUPM Business School, King Fahd University of Petroleum & Minerals, Dhahran, Saudi ArabiaCorrespondence[email protected]
https://orcid.org/0000-0001-8220-1989View further author information
, https://orcid.org/0000-0001-8220-1989View further author information
Muhammad Aamir Nadeem4 School of Management, Universiti Sains Malaysia, George Town, MalaysiaView further author information
& Haider Ali Abbasi1 Department of Management & Humanities, Universiti Teknologi PETRONAS, Seri Iskandar, Ipoh, MalaysiaView further author information
Article: 2072186
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Received 26 Sep 2021, Accepted 10 Apr 2022, Published online: 18 May 2022
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