Cogent Business & Management
Volume 10, 2023 - Issue 1
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Marketing
Social media integration: An opportunity for SMEs sustainability
Emmanuel Bruce1 School of Management and Economics, University of Electronic Science and Technology of China, Chengdu, Zlin, ChinaView further author information
, Solomon Keelson2 Takoradi Technical University, Department of Marketing and Strategy, Takoradi, GhanaView further author information
, John Amoah3 Department of Business Administration, Faculty of Management and Economics, Tomas Bata University in Zlin, Mostni, Czech RepublicView further author information
& Sulemana Bankuoru Egala4 Department of Informatics, Faculty of ICT, SD Dombo University of Business and Integrated Development Studies, Wa, GhanaCorrespondence[email protected]
https://orcid.org/0000-0002-1070-5480View further author information
Article: 2173859
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Received 25 Oct 2022, Accepted 24 Jan 2023, Published online: 27 Feb 2023
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