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Journal of Travel & Tourism Marketing Volume 24, 2008 - Issue 1
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Original Articles

Segmenting Japanese Tourists to Hawaii According to Tour Purpose

Samuel Seongseop Kim Department of Hospitality & Tourism Management, Sejong University, Gunja-dong, Gwangjin-gu, Seoul, Korea, 143-747
&
Jerome Agrusa Travel Industry Management, Hawaii Pacific University, 1164 Bishop Street, Suite 912, Honolulu, HI, 96813, USA
Pages 63-80 | Received 23 Nov 2006, Accepted 16 Apr 2007, Published online: 11 Oct 2008

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