Neuroscience and Neuroeconomics
Volume 1, 2012 - Issue
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Review
To buy or not buy? A review of affective priming in purchase decision
Gabriel JC Mograbi1 Department of Philosophy, UFMT – Federal University of Mato Grosso, Mato Grosso, BrazilCorrespondence[email protected]
& Daniel C Mograbi2 Department of Psychology, Institute of Psychiatry, King’s College London, London, UK
Pages 25-35
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Published online: 31 Aug 2012
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