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Journal of Marketing Theory and Practice Volume 14, 2006 - Issue 2
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Original Article

Deviant Customer Behavior: An Exploration of Frontline Employee Tactics

Kate L. Reynolds B.Sc. Cardiff Business School, Cardiff University, Cardiff, UK, [email protected]
&
Lloyd C. Harris Ph.D. Cardiff Business School, Cardiff University, Cardiff, UK, [email protected]
Pages 95-111 | Published online: 08 Dec 2014

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