References
- M.LDeFleurSBall-Rokeach Theories of Mass Communication 5th Ed. 1989 Longman New York
- Fett, J. (1984). Agricultural Market and Outlook Information in U.S. Newspapers, Radio, Television, Magazines and Farmers’ Newsletters and Farmers’ Newslines. Madison, WI: Department of Agricultural Journalism Bulletin 42, University of Wisconsin-Madison.
- CGazianoKMcGrath Measuring the Concept of Credibility Journalism Quarterly 63 1987 451 462
- CGaziano How Credible Is the Credibility Crisis? Journalism Quarterly 65 1988 267 279
- JHudsonWMelanson Consumer Perceptions of the Importance of Advertising Southwestern Mass Communication Journal 11 1995 90 103
- MJanowitz The Community Press in an Urban Setting 1952 Chicago University Press Chicago
- King, K., Reid, L. Tinkham, S. and Pokrywczynski. J. (1987). The Perceived Informativeness of National and Retail Advertising. In J.H. Leigh and C.R. Martin Jr. (Eds.), Current Issues & Research in Advertising, Vol. 10, pp. 173–197. Ann Arbor, MI: Division of Research, Graduate School of Business Administration, University of Michigan.
- ELarkin Consumer Perceptions of the Media and Their Advertising Content Journal of Advertising 8 2 1979 5 7
- GLundquistTCarver Principles of Rural Sociology 1927 Ginn and Company New York
- VNorris Consumer Valuation of National Ads Journalism Quarterly 60 1983 263 268
- GO’KeefeKNashJLiu The Perceived Utility of Advertising Journalism Quarterly 58 1981 535 542
- Osborne, R. (1989). A Study of SUNUP, Oklahoma Cooperative Extension Services’ Daily Television Agricultural News and Information Program. Masters thesis. Oklahoma State University, Stillwater, Oklahoma.
- JOskam Diffusion of Agricultural Health and Safety Information: A Two Part Study of Oklahoma Farmers and Extension Agricultural Engineers Journal of Applied Communications 79 1995 13 24
- Oskam, J., McKinney, M. and Kinsky. E. (1995). A Public Awareness Study of the Amarillo National Resource Center for Plutonium. (unpublished research report.)
- YPasadeos Perceived Informativeness of and Irritation with Local Advertising Journalism Quarterly 67 1990 1
- YPasadeosGKeySHallCMorvillo Information Content of Newspaper Advertisements Newspaper Research Journal 9 3 1987 1 9
- Public Perspective, A Center Roper of Review Opinion Public and Polling. (1993). Attitudes About the Media, (May/June): 91–93.
- MRobinsonAKohut Believability and the Press Public Opinion Quarterly 52 1988 174 189
- Rohrer, W. and Douglas. L. (1969). The Agrarian Transition in America: Dualism and Change, pp. 5, 7, 28. New York: Bobbs-Merrill.
- ERogers Diffusion of Innovations 3rd Ed. 1983 Free Press New York
- PRoyFWaisanenERogers The Impact of Communication on Rural Development 1969 UNESCO and the National Institute of Community Development Paris
- BRyanNGross The Diffusion of Hybrid Seed Corn in Two Iowa Communities Rural Sociology 8 1943 15 24
- LSoleyLReid Satisfaction with the informational Value of Magazine and Television Advertising Journal of Advertising 12 3 1983 27 31
- SThomasJEvans Where Farmers Get Information Journalism Quarterly 68 1963 172 177
- KThuKDonhamDYoderLOgilvie The Farm Family Perception of Occupational Health: A Multi-state Survey of Knowledge, Attitudes, Behaviors and Ideas American Journal of Industrial Medicine 18 1990 427 431
- Tuluhungwa, R. (1981). A Communication Strategy for Developing … In Health Education by Television and Radio: Contributions to an International Conference with a Selected Biography. New York: KG Saur Muchen.
- Vincent, G. (1980). Where You’ll Get Information in the 80s. Successful Farming, pp. 21–22E.