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The Journal of Psychology
Interdisciplinary and Applied
Volume 106, 1980 - Issue 2
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Original Articles

Socioeconomic Background and Children's Cognitive Abilities in Relation to Television Advertisements

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Pages 153-155 | Received 11 Aug 1980, Published online: 02 Jul 2010

References

  • Adler , R. 1977 . Research on the Effects of Television Advertising on Children , Washington, D.C. : U.S. Gov. Print. Off. .
  • Blatt , J. , Spencer , L. and Ward , S. 1972 . “ A cognitive development study of children's reactions to television advertising ” . In Television and Social Behavior , Edited by: Rubinstein , E. A. , Comstock , G. A. and Murray , J. P. Vol. 4 , 452 – 467 . Washington, D.C. : U.S. Gov. Print. Off. . Television in Day-to-Day Life: Patterns of Use.
  • Robertson , T. S. and Rossiter , J. R. 1974 . Children and commercial persuasion: An attribution theory analysis . J. Consumer Res. , 1 : 13 – 20 .
  • Robinson , R. , Athanasiou , R. and Head , K. 1969 . Measurement of Occupational Attitudes and Occupational Characteristics , Ann Arbor, Mich. : Survey Res. Center .
  • Schramm , W. , Lyle , J. and Parker , E. B. 1961 . Television in the Lives of Our Children , Stanford, Calif. : Stanford Univ. Press .
  • Tindall , K. and Reid , D. 1975 . Television's Children , Sydney, Australia : Sydney Teachers College .
  • Ward , S. 1972 . “ Effects of television advertising on children and adolescents ” . In Television and Social Behavior , Edited by: Rubinstein , E. A. , Comstock , G. A. and Murray , J. P. Vol. 4 , 432 – 452 . Washington, D.C. : U.S. Gov. Print. Off. . Television in Day-to-Day Life: Patterns of Use
  • Ward , S. , Reale , G. and Levinson , D. 1972 . “ Children's perceptions, explanations and judgments of television advertising: A further exploration ” . In Television and Social Behavior , Edited by: Rubinstein , E. A. , Comstock , G. A. and Murray , J. P. Vol. 4 , 468 – 490 . Washington, D.C. : U.S. Gov. Print. Off. . Television in Day-to-Day Life: Patterns of Use
  • Ward , S. and Wackman , D. B. 1973 . “ Children's information processing of television advertising ” . In New Models for Mass Communication Research , Edited by: Kline , F. G. and Clark , P. Vol. 2 , 119 – 146 . Beverly Hills, Calif : Sage . Sage Annual Reviews of Communication Research

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