References
- Bartoshuk , L. M. , Rennert , K. , Rodin , J. and Stevens , J. C. 1982 . Effects of temperature on the perceived sweetness of sucrose. . Physiology and Behavior , 28 : 905 – 910 .
- Choungourian , A. 1968 . Color preferences and cultural variation. . Perceptual and Motor Skills , 26 : 1203 – 1206 .
- Drewnowski , A. , Shrager , E. E. , Lipsky , C. , Stellar , E. and Greenwood , M. R. C. 1989 . Sugar and fat: Sensory and hedonic evaluation of liquid and solid foods. . Physiology and Behavior , 45 : 177 – 183 .
- DuBose , C. N. , Cardello , A. V. and Mailer , O. 1980 . Effects of colorants and flavorants on identification, perceived flavor intensity, and hedonic quality of fruit‐flavored beverages and cake. . Journal of Food Science , 45 : 1393 – 1399 . 1415
- Frank , R. A. , Ducheny , K. and Mize , S. J. S. 1989 . Strawberry odor, but not red color, enhances the sweetness of sucrose solutions. . Chemical Senses , 14 : 371 – 377 .
- Hall , R. L. 1958 . “ Flavor study approaches at McCormick & Company, Inc. ” . In Flavor research and food acceptance , 224 – 240 . New York : Reinhold . Arthur D. Little, Inc. (Sponsor)
- Hutchings , J. B. 1977 . The influence of visual appearance of foods to the food processor and the consumer. . Journal of Food Quality , 1 : 267 – 278 .
- Hyman , A. 1983 . The influence of color on the taste perception of carbonated water preparations. . Bulletin of the Psychonomic Society , 21 : 145 – 148 .
- Johnson , J. and Clydesdale , F. M. 1982 . Perceived sweetness and redness in colored sucrose solutions. . Journal of Food Science , 47 : 747 – 752 .
- Johnson , J. L. , Dzendolet , E. , Damon , R. , Sawyer , M. and Clydesdale , F. M. 1982 . Psychophysical relationships between perceived sweetness and color in cherry‐flavored beverages. . Journal of Food Protection , 45 : 601 – 606 .
- Katz , S. E. and Breed , F. S. 1922 . The color preferences of children. . Journal of Applied Psychology , 6 : 255 – 266 .
- Madeira , K. and Goldman , A. 1988 . Some aspects of sensory properties of food that relate to food habits and associated problems of elderly consumers. . Journal of Nutrition in the Elderly , 8 : 3 – 24 .
- Maga , J. A. 1974 . Influence of color on taste thresholds. . Chemical Senses & Flavor , 1 : 115 – 119 .
- McBurney , D. H. , Collings , V. B. and Glantz , L. M. 1973 . Temperature dependence of human taste responses. . Physiology & Behavior , 11 : 89 – 94 .
- Moskowitz , H. R. 1978 . “ Taste and food technology: Acceptability, aesthetics, and preference ” . In Handbook of perception: Vol. VIA. Tasting and smelling , Edited by: Carterette , E. C. and Friedman , M. P. 157 – 194 . San Diego : Academic Press .
- Moskowitz , H. R. , Kluter , R. A. , Westerling , J. and Jacobs , H. L. 1974 . Sugar sweetness and pleasantness: Evidence for different psychological laws. . Science , 184 : 583 – 585 .
- Norton , W. E. and Johnson , F. N. 1987 . The influence of intensity of colour on perceived flavour characteristics. . Medical Science & Research , 15 : 329 – 330 .
- Pangborn , R. M. 1960 . Influence of color on the discrimination of sweetness. . American Journal of Psychology , 73 : 229 – 238 .
- Pangborn , R. M. 1987 . “ Selected factors influencing sensory perception of sweetness ” . In Sweetness , Edited by: Dobbing , J. 49 – 66 . New York : Springer‐Verlag .
- Pangborn , R. M. , Berg , H. W. and Hansen , B. 1963 . The influence of color on discrimination of sweetness in dry table wine. . American Journal of Psychology , 76 : 492 – 495 .
- Pangborn , R. M. and Hansen , B. 1963 . The influence of color on discrimination of sweetness and sourness in pear nectar. . American Journal of Psychology , 76 : 315 – 317 .
- Scherr , S. and King , K. R. 1982 . Sensory and metabolic feedback in the modulation of taste hedonics. . Physiology and Behavior , 29 : 827 – 832 .
- Valdez , P. and Mehrabian , A. 1994 . Effects of color on emotions. . Journal of Experimental Psychology: General , 123 : 394 – 409 .
- Walsh , L. M. , Toma , R. B. , Tuveson , R. V. and Sondhi , L. 1989 . Color preference and food choice among children. . The Journal of Psychology , 124 : 645 – 653 .
- Wursch , P. and Daget , N. 1987 . “ Sweetness in product development ” . In Sweetness , Edited by: Dobbing , J. 247 – 259 . New York : Springer‐Verlag .