Marketing Higher Education: The Promotion of Relevance and the Relevance of Promotion

References

• Bourdieu , P. and Wacquant , L. 2001 . New liberal speak: notes on the new planetary vulgate . Radical Philosophy , 105 : 2 – 5 .
   Google Scholar
• Clarke , C. 2003 . The Future of Higher Education , London : HMSO . cm 5753.
   Google Scholar
• Council for Industry and Higher Education . 1987 . Towards a partnership: Higher education, government, industry , London : CIHE .
   Google Scholar
• Critchley , S. and Marchart , O. , eds. 2004 . Laclau: A Critical Reader , London : Routledge .
   Google Scholar
• Dearing , R. 1997 . Higher education in a learning society: The National Committee of Inquiry into Higher Education , London : HMSO .
   Google Scholar
• Delanty , G. 1998 . The idea of the university in the global era: From knowledge as an end to the end of knowledge? . Social Epistemology , 12 (1) : 3 – 25 . 103 – 113 .
   Google Scholar
• ——— . 2002 . “ The university and modernity: A history of the present ” . In The virtual university: Knowledge, markets and management , Edited by: Robins , K. and Webster , F. 31 – 48 . Oxford : Oxford University Press .
   Google Scholar
• Fairclough , N. 1989 . Language and power , Harlow : Longman .
   Google Scholar
• ——— . 2003 . Analysing discourse: Textual analysis for social research , London : Routledge .
   Google Scholar
• Fuller , S. 2004 . “The future of the university” . Available from: http://www.warwick.ac.uk/∼sysdt/Index.html ; INTERNET.
   Google Scholar
• ——— . 2005a . “The university as a space for intellectual life” . Available from: http://www.warwick.ac.uk∼sysdt/Index.html/ INTERNET.
   Google Scholar
• ——— . 2005b . The intellectual , Cambridge : Icon Books .
   Google Scholar
• Gibbons , M. , Limoges , C. , Nowotny , H. , Schwartzman , S. , Scott , P. and Trow , M. 1994 . The new production of knowledge , London : Sage .
   Google Scholar
• Greenaway , D. and Haynes , M. 2000 . Funding universities to meet national and international challenges , University of Nottingham . Russell Group of universities commissioned report
   Google Scholar
• Grey , C. 2001 . Re‐imagining relevance: A response to Starkey and Madan . British Journal of Management , 12 : S27 – 32 .
   Web of Science ®Google Scholar
• Hood J. 2005. Available from: http//news.bbc.co.uk/1/hi/education/4204753.stm , video link; INTERNET.
   Google Scholar
• Jarratt , Sir A. 1985 . Report of the committee for efficiency studies in universities , London : Committee of Vice‐Chancellors and Principals .
   Google Scholar
• Jary , D. and Parker , M. , eds. 1998 . The new higher education: Issues and directions for the post‐Dearing university , Stoke‐on‐Trent : Staffordshire University Press .
   Google Scholar
• Laclau , E. 1996 . Emancipation(s) , London : Verso .
   Google Scholar
• Laclau , E. 2004 . “ Glimsing the future ” . In Laclau: A critical reader , Edited by: Critchley , S. and Marchart , O. London : Routledge .
   Google Scholar
• Laclau , E. and Mouffe , C. 1985 . Hegemony and socialist strategy: Towards a radical democratic politics , London : Verso .
   Google Scholar
• Lambert , R. 2003 . Lambert review of business‐university collaboration , London : HMSO .
   Google Scholar
• Lodge , D. 1977 . The modes of modern writing , London : Edward Arnold .
   Google Scholar
• Lyotard , J.‐F. 1984 . The postmodern condition: A report on knowledge , Manchester : Manchester University Press .
   Google Scholar
• Prichard , C. 2000 . Making managers in universities and colleges , Buckingham : SRHE/Open University .
   Google Scholar
• Prichard , C. and Trowler , P.R. , eds. 2003 . Realising qualitative research in higher education , Aldershot : Ashgate .
   Google Scholar
• Ritzer , G. 2000 . The McDonaldization of society , California : Sage .
   Google Scholar
• Robbins , Lord L. 1963 . Higher education , London : HMSO .
   Google Scholar
• Roberts , G. 2002 . Set for success Available from: http://www.hmtreasury.gov.uk/Documents/Enterprise_and_Productivity/Research_and_Enterprise/ent_res_roberts.cfm ; INTERNET.
   Google Scholar
• ——— . 2003 . Review of research assessment Available from: http://www.ra_review.ac.uk/reports/roberts.asp ; INTERNET.
   Google Scholar
• Robertson , D. 1994 . Choosing to change: Extending access, choice and mobility in higher education , London : HEQC .
   Google Scholar
• Saussure , F. de. 1983 . Course in general linguistics , London : Duckworth .
   Google Scholar
• Starkey , K. and Madan , P. 2001 . Bridging the relevance gap: Aligning stakeholders in the future of management research . British Journal of Management , 12 : S3 – 26 .
   Web of Science ®Google Scholar
• Trowler , P.R. 1998 . Academics responding to change: New higher education frameworks and academic cultures , Buckingham : SRHE/Open University .
   Google Scholar
• ——— , ed. 2002 . Higher education policy and institutional change: Intentions and outcomes in turbulent environments , Buckingham : SRHE/Open University .
   Google Scholar
• “ University Grants Committee, reports from 1929/30 to 1934/35 ” . London : HMSO .
   Google Scholar
• University of Oxford. 2005 . Oxford’s academic strategy: A Green paper. Supplement II to the Oxford University Gazette , Vol. 135, February , Oxford : University of Oxford .
   Google Scholar
• Webster , F. and Robins , K. 2002 . The virtual university: Knowledge, markets, and management , Oxford : Oxford University Press .
   Google Scholar
• Willmott , H. 1995 . Managing the academics: Commodification and control in the development of university education in the UK . Human Relations , 48 (9) : 993 – 1027 .
   Web of Science ®Google Scholar
• ——— . 2003 . Commercialising higher education in the UK: The state, industry and peer review . Studies in Higher Education , 28 (2) : 129 – 41 .
   Google Scholar