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Journal of Broadcasting Volume 2, 1958 - Issue 4

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Broadcast programming

The quiz program: A network television staple

Patrick E. Welch Associate Professor of Radio‐TV and Chairman of the Department of Radio‐Television, University of Houston

Pages 311-318 | Published online: 18 May 2009

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https://doi.org/10.1080/08838155809385846

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1956 . Sponsor , January 6 : 108
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1958 . Sponsor , July 5 : 46 – 51 .
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Seldes , Gilbert . 1951 . The Great Audience , 186 New York : The Viking Press .
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1958 . Sponsor , May 3 : 42
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