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Journal of Broadcasting Volume 17, 1972 - Issue 1
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Entertainment programs

The repeat audience for movies on TV

Ryland A. Taylor Member of the economics faculty, Northern Illinois University
Pages 95-100 | Published online: 18 May 2009

Footnotes

  • Greenberg , Edward and Barnett , Harold J. 1971 . “TV Program Diversity—New Evidence and Old Theories,” . American Economic Review , May : 89 – 93 .
  • 1969 . “What Happened on 1001 Movie Nights,” . Broadcasting , November 3 : 61 – 80 .

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