28
Views
49
CrossRef citations to date
0
Altmetric
Original Articles

Measurement of mundane TV behaviors: Remote control device flipping frequency

Pages 35-47 | Accepted 01 Mar 1993, Published online: 18 May 2009

References

  • Ainslie , P. 1988 . Confronting a nation of grazers . Channels: The Business of Communications , September : 54 – 62 .
  • Blair , E. and Burton , S. 1987 . Cognitive processes used by survey respondents to answer behavioral frequency questions . Journal of Consumer Research , 14 : 280 – 288 .
  • Bradburn , N. M. , Rips , L. J. and Shevell , S. K. 1987 . Answering autobiographical questions: The impact of memory and inference on surveys . Science , 236 : 157 – 161 .
  • Ferguson , D. A. 1992 . Channel repertoire in the presence of remote control devices, VCRs and cable television . Journal of Broadcasting & Electronic Media , 36 : 83 – 91 .
  • Ferguson , D. A. and Perse , E. M. 1993 . Media and audience influences on channel repertoire . Journal of Broadcasting & Electronic Media , 37 : 31 – 47 .
  • Ferguson , D. A. and Perse , E. M. “ Gender differences in remote control use ” . In The remote control device in the new age of television , Edited by: Walker , J. R. and Bellamy , R. V. Jr. New York : Praeger . (in press)
  • Greenberg , B. S. 1974 . “ Gratifications of television viewing and their correlates for British children ” . In The uses of mass communications: Current perspectives on gratifications research , Edited by: Blumler , J. G. and Katz , E. 71 – 92 . Beverly Hills, CA : Sage .
  • Gross , L. S. 1992 . Telecommunications: An introduction to the electronic media , (4th ed.) , Dubuque, IA : Wm. C. Brown .
  • Heeter , C. 1985 . Program selection with abundance of choice: A process model . Human Communication Research , 12 : 126 – 152 .
  • Heeter , C. , D'Alessio , D. , Greenberg , B. S. and McVoy , D. S. 1988 . “ Cableviewing behaviors: An electronic assessment ” . In Cableviewing , Edited by: Heeter , C. and Greenberg , B. S. 51 – 63 . Norwood, NJ : Ablex .
  • Katz , E. , Blumler , J. G. and Gurevitch , M. 1974 . “ Utilization of mass communication by the individual ” . In The uses of mass communications: Current perspectives on gratifications research , Edited by: Blumler , J. G. and Katz , E. 19 – 32 . Beverly Hills, CA : Sage .
  • Katz , E. , Gurevitch , M. and Haas , H. 1973 . On the use of mass media for important things . American Sociological Review , 38 : 164 – 181 .
  • Kennamer , J. D. 1992 . Use of “vague” quantifiers in measuring communication behaviors . Journalism Quarterly , 69 : 646 – 650 .
  • Palmgreen , P. , Wenner , L. A. and Rayburn , J. D. 1980 . Relations between gratifications sought and obtained: A study of television news . Communication Research , 7 : 161 – 192 .
  • Perse , E. M. 1990 . Audience selectivity and involvement in the newer media environment . Communication Research , 17 : 675 – 697 .
  • Perse , E. M. and Rubin , A. M. 1990 . Chronic loneliness and television use . Journal of Broadcasting & Electronic Media , 34 : 37 – 53 .
  • Rubin , A. M. 1984 . Ritualized and instrumental television viewing . Journal of Communication , 34 (3) : 67 – 77 .
  • Stipp , H. 1989 . “ New technologies and new viewers: A different perspective ” . In How Americans watch TV: A nation of grazers , 24 – 30 . New York : C. C. Publishing .
  • Walker , J. R. and Bellamy , R. V. Jr. 1991 . Gratifications of grazing: An exploratory study of remote control . use. Journalism Quarterly , 68 : 422 – 431 .
  • Webster , J. G. 1986 . Audience behavior in the new media environment . Journal of Communication , 36 (3) : 77 – 91 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.