Country of origin and online promotion in cross-border e-business: A study of consumer behavior for quality management

References

• Cenfetelli, R. T., I. Benbasat, and S. Al-Natour. 2008. “Addressing the What and How of Online Services: Positioning Supporting-Services Functionality and Service Quality for Business-to-Consumer Success.” Information Systems Research 19 (2):161–181. doi:10.1287/isre.1070.0163.
   Web of Science ®Google Scholar
• Chan, C., and P. M. C. Swatman. 2000. “From EDI to Internet Commerce: The BHL Steel Experiences.” Internet Research: Electronic Networking Applications and Policy 10 (1):72–82. doi:10.1108/10662240010312039.
   Web of Science ®Google Scholar
• Cyr, D. 2008. “Modeling Web Site Design across Cultures: Relationships to Trust, Satisfaction, and E-Loyalty.” Journal of Management Information Systems 24 (4):47–72. doi:10.2753/MIS0742-1222240402.
   Web of Science ®Google Scholar
• Eid, R., I. Elbeltagi, and M. Zairi. 2006. “Making Business-to-Business International Internet Marketing Effective: A Study of Critical Factors Using A Case-Study Approach.” Journal of International Marketing 14 (4):87–109. doi:10.1509/jimk.14.4.87.
   Web of Science ®Google Scholar
• Kogut, B., and H. Singh. 1988. “The Effect of National Culture on the Choice of Entry Mode.” Journal of International Business Studies 19 (3):411–432. doi:10.1057/palgrave.jibs.8490394.
   Web of Science ®Google Scholar
• Kohli, R., S. Devaraj, and M. A. Mahmood. 2004. “Understanding Determinants of Online Consumer Satisfaction: A Decision Process Perspective.” Journal of Management Information Systems 21 (1):115–135. doi:10.1080/07421222.2004.11045796.
   Web of Science ®Google Scholar
• Lee, I., B. Choi, J. Kim, and S. Hong. 2007. “Culture-Technology Fit: Effects of Cultural Characteristics on the Post-Adoption Beliefsof Mobile Internet Users.” International Journal of Electronic Commerce 11 (4):11–51. doi:10.2753/JEC1086-4415110401.
   Web of Science ®Google Scholar
• Luo, X., and M. Seyedian. 2003. “Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An Empirical Analysis.” International Journal of Electronic Commerce 8 (2):95–118.
   Web of Science ®Google Scholar
• Mahmood, M. A., K. Bagchi, and T. C. Ford. 2004. “Online Shopping Behavior: Cross-Country Empirical Research.” International Journal of Electronic Commerce 9 (1):9–30.
   Web of Science ®Google Scholar
• Meng, X., and Y. Liu. 2013. “Effect of E-Business on International Trade.” Heilongjiang Science and Technology Information 6 (2013):113.
   Google Scholar
• Petersen, Bent, Lawrence S. Welch, and Peter W. Liesch. 2002. “The Internet and Foreign Market Expansion by Firms.” Management International Review 42 (2):207–221.
   Google Scholar
• Pharr, Julie M. 2005. “Synthesizing Country-of-Origin Research from the Last Decade: Is the Concept Still Salient in an Era of Global Brands?” Journal of Marketing Theory and Practice 13 (4):34–45. doi:10.1080/10696679.2005.11658557.
   Google Scholar
• Rhee, J. H. 2005. “The Internet Era and the International Expansion Process: The Moderating Role of Absorptive Capacity.” Management International Review 45 (3):277–306.
   Google Scholar
• Rust, R. T., and K. N. Lemon. 2001. “E-Service and the Consumer.” International Journal of Electronic Commerce 5 (3):85–101. doi:10.1080/10864415.2001.11044216.
   Web of Science ®Google Scholar
• Sharma, V. M. 2005. “Export Management Companies and E-Business: Impact on Export Services, Product Portfolio, and Global Market Coverage.” Journal of Marketing Theory and Practice 13 (4):61–71. doi:10.1080/10696679.2005.11658559.
   Google Scholar
• Su, B. 2007. “Consumer E-Tailer Choice Strategies at Online Shopping Comparison Sites.” International Journal of Electronic Commerce 11 (3):135–159. doi:10.2753/JEC1086-4415110305.
   Web of Science ®Google Scholar
• Tang, L. 2012. “The Direction of Cultural Distance on FDI: Attractiveness or Incongruity?” Cross Cultural Management 19 (2):233–256. doi:10.1108/13527601211219919.
   Google Scholar
• Wilson, J. S., C. L. Mann, and T. Otsuki. 2003. “Trade Facilitation and Economic Development: A New Approach to Quantifying the Impact.” The World Bank Economic Review 17 (3):367–389. doi:10.1093/wber/lhg027.
   Web of Science ®Google Scholar
• Yetim, U. 2003. “The Impacts of Individualism/Collectivism, Self-Esteem, and Feeling of Mastery on Life Satisfaction among the Turkish University Students and Academicians.” Social Indicators Research 61 (3):297–317. doi:10.1023/A:1021911504113.
   Web of Science ®Google Scholar
• Zeng, Y., O. Shenkar, S. Song, and S. Lee. 2013. “FDI Experience Location and Subsidiary Mortality Differences in National Culture and the Expansion of Korean MNEs.” Management International Review 53 (3):477–509. doi:10.1007/s11575-013-0169-0.
   Web of Science ®Google Scholar
• Zhang, J., and M. Wedel. 2009. “The Effectiveness of Customized Promotions in Online and Offline Stores.” Journal of Marketing Research 46 (2):190–206. doi:10.1509/jmkr.46.2.190.
   Web of Science ®Google Scholar