2,204
Views
0
CrossRef citations to date
0
Altmetric
Research Articles

Magazines as contradictory spaces for alcohol messaging: a mixed method content and thematic analysis of UK women’s magazine representations of alcohol and its consumption

ORCID Icon, , , & ORCID Icon
Pages 474-485 | Received 18 Dec 2021, Accepted 07 Mar 2022, Published online: 16 May 2022

References

  • ABC. (2020). UK magazine circulations for 2020. https://www.pressgazette.co.uk/magazine-circulation-uk/
  • Adams, J., Simpson, E., & White, M. (2011). Variations in food and drink advertising in UK monthly women's magazines according to season, magazine type and socio-economic profile of readers: A descriptive study of publications over 12 months. BMC Public Health, 11, 368. https://doi.org/10.1186/1471-2458-11-368
  • Alcohol Health Alliance. (2020). Government announces consultation on calorie labelling for alcohol products. https://ahauk.org/news/government-announces-consultation-on-calorie-labelling-for-alcohol-products/
  • Atkinson, A. M., & Sumnall, H. R. (2016). 'If I don't look good, it just doesn't go up': A qualitative study of young women's drinking cultures and practices on Social Network Sites. International Journal of Drug Policy, 38, 50–62. https://doi.org/10.1016/j.drugpo.2016.10.019
  • Atkinson, A. M., Meadows, B. R., & Sumnall, H. R. (2021b). 'We're in this together': A content analysis of marketing by alcohol brands on Facebook and Instagram during the first UK Lockdown, 2020. The International Journal on Drug Policy, 98, 103376. https://doi.org/10.1016/j.drugpo.2021.103376
  • Atkinson, A. M., Meadows, B. R., Emslie, C., Lyons, A., & Sumnall, H. R. (2021a). 'Pretty in Pink' and 'Girl Power': An analysis of the targeting and representation of women in alcohol brand marketing on Facebook and Instagram. International Journal of Drug Policy, 101, 103547. https://doi.org/10.1016/j.drugpo.2021.103547
  • Atkinson, A. M., Kirton, A. W., & Sumnall, H. R. (2012). The gendering of alcohol in consumer magazines: An analysis of male and female targeted publications. Journal of Gender Studies, 21 (4), 365–386. https://doi.org/10.1080/09589236.2012.681180
  • Baillie, R. (1996). Determining the effects of media portrayals of alcohol: Going beyond short term influence. Alcohol and Alcoholism, 31 (3), 235–242. https://doi.org/10.1093/oxfordjournals.alcalc.a008142
  • Barker, M. E., McNeir, K., Sameer, S., & Russell, J. (2014). Food, nutrition and slimming messages in British women's magazines, 1950–1998. Journal of Human Nutrition and Dietetics, 27, 124–134. https://doi.org/10.1111/jhn.12076
  • Beccaria, F., Rolando, S., Törrönen, J., & Scavarda, A. (2018). From housekeeper to status-oriented consumer and hyper-sexual imagery: Images of alcohol targeted to Italian women from the 1960s to the 2000s. Feminist Media Studies, 18(6), 1012–1039. https://doi.org/10.1080/14680777.2017.1396235
  • Burton, R., Henn, C., Lavoie, D., O'Connor, R., Perkins, C., Sweeney, K., Greaves, F., Ferguson, B., Beynon, C., Belloni, A., Musto, V., Marsden, J., & Sheron, N. (2017). A rapid evidence review of the effectiveness and cost-effectiveness of alcohol control policies: An English perspective. Lancet, 389389(10078), 1558–1580. https://doi.org/10.1016/S0140-6736(16)32420-5
  • Byrant, J., & Zillman, D. (2002). Media effects: Advances in theory and research. Lawrence Erlbaum.
  • Choi, Y.-J., Myung, S.-K., & Lee, J.-H. (2018). Light alcohol drinking and risk of cancer: A meta-analysis of cohort studies. Cancer Research and Treatment, 50(2), 474–487. https://doi.org/10.4143/crt.2017.094
  • Day, K., Gough, B., & McFadden, M. (2004). Warning! Alcohol can seriously damage your feminine health. Feminist Media Studies, 4(2), 165–183. https://doi.org/10.1080/1468077042000251238
  • de Visser, R. O., & McDonnell, E. J. (2012). 'That's OK. He's a guy': A mixed-methods study of gender double-standards for alcohol use. Psychology & Health, 27(5), 618–639. https://doi.org/10.1080/08870446.2011.617444
  • Emslie, C., Hunt, K., & Lyons, A. (2012). Older and wiser? Men's and women's accounts of drinking in early mid-life. Sociology of Health & Illness, 34(4), 481–496. https://doi.org/10.1111/j.1467-9566.2011.01424.x
  • Farrugia, A. (2017). Gender, reputation and regret: The ontological politics of Australian drug education. Gender and Education, 29(3), 281–298. https://doi.org/10.1080/09540253.2016.1156655
  • Gauntlett, D. (2002). Media, gender and identity. Routledge.
  • Gill, R. (2007). Postfeminist media culture: Elements of a sensibility. European Journal of Cultural Studies, 10 (2), 147–166. https://doi.org/10.1177/1367549407075898
  • Gill, R. (2008). Empowerment/sexism: Figuring female sexual agency in contemporary advertising. Feminism & Psychology, 18 (1), 35–60. https://doi.org/10.1177/0959353507084950
  • Gill, R., & Scharff, C. (2013). Introduction. In R. Gill & C. Schraff (Eds.), New femininities: Postfeminist, neoliberalism and subjectivity (pp. 21–36). Palgrave MacMillan.
  • Griffin, C., Szmigin, I., Bengry-Howell, A., Hackley, C., & Mistral, W. (2013). Inhabiting contradictions: Hypersexual femininity and the culture of intoxication among young women in the UK. Feminism & Psychology, 23(2), 184–296. https://doi.org/10.1177/0959353512468860
  • Gunby, C. (2019). Unwanted sexual attention in the night-time economy: Behaviors, safety strategies, and conceptualizing “Feisty Femininity”. Feminist Criminology, 15, 1–23. https://doi.org/10.1177/1557085119865027
  • Jones, L. (2019). Rapid evidence review: The role of alcohol in contributing to violence in intimate partner relationships. Alcohol Change UK.
  • Lennox, J., Emslie, C., Sweeting, H., & Lyons, A. (2018). The role of alcohol in constructing gender & class identities among young women in the age of social media. The International Journal on Drug Policy, 58, 13–21. https://doi.org/10.1016/j.drugpo.2018.04.009
  • López-Guimerà, G., Levine, M. P., Sánchez-Carracedo, D., & Fauquet, J. (2010). Influence of mass media on body image and eating disordered attitudes and behaviors in females: A review of effects and processes. Media Psychology, 13(4), 387–416. https://doi.org/10.1080/15213269.2010.525737
  • Lyons, A. C., Dalton, S. I., & Hoy, A. (2006). 'Hardcore drinking': Portrayals of alcohol consumption in young women's and men's magazines. Journal of Health Psychology, 11 (2), 223–232. https://doi.org/10.1177/1359105306061183
  • Lyons, A. C. & Willott, S. (2008). Alcohol consumption, gender identities and women's changing social positions. Sex Roles, 59, 694–792.
  • Månsson, E. (2014). Drinking as a feminine practice: Post-feminist images of women's drinking in Swedish women's magazines. Feminist Media Studies, 14(1), 56–72. https://doi.org/10.1080/14680777.2012.713865
  • Maynard, O. M., Langfield, T., Attwood, A. S., Allen, E., Drew, I., Votier, A., & Munafò, M. R. (2018). No impact of calorie or unit information on ad libitum alcohol consumption. Alcohol and Alcoholism, 53(1), 12–19. https://doi.org/10.1093/alcalc/agx066
  • McRobbie, A. (1991). Jackie and Just Seventeen: Girls’ comics and magazines in the 1980s. In Feminism and youth culture (pp. 135–188). London: Sage.
  • McRobbie, A. (2009). The aftermath of feminism: Gender, culture and social change. Sage.
  • Mooney, E., Farley, H., & Strugnell, C. (2009). A qualitative investigation into the opinions of adolescent females regarding their body image concerns and dieting practices in the Republic of Ireland (ROI). Appetite, 52(2), 485–491. https://doi.org/10.1016/j.appet.2008.12.012
  • NHS Digital. (2019). Smoking, drinking and drug use among young people in England 2018. https://digital.nhs.uk/data-and-information/publications/statistical/smoking-drinking-and-drug-use-among-young-people-in-england/2018
  • Nicholls, E. (2019). Negotiating femininities in the neoliberal night-time economy: Too much of a girl? Palgrave Macmillan.
  • Office of National Statistics. (2020). Statistics on alcohol, England 2020. https://digital.nhs.uk/data-and-information/publications/statistical/statistics-on-alcohol/2020
  • Office of National Statistics. (2021). Nature of sexual assault by rape or penetration, England and Wales. https://www.ons.gov.uk/peoplepopulationandcommunity/crimeandjustice/datasets/natureofsexualassaultbyrapeorpenetrationenglandandwales
  • Patterson, C., Emslie, C., Mason, O., Fergie, G., & Hilton, S. (2016). Content analysis of UK newspaper and online news representations of women's and men's ‘binge’ drinking: A challenge for communicating evidence-based messages about single-episodic drinking? BMJ Open, 6(12), e013124. https://doi.org/10.1136/bmjopen-2016-013124
  • Pitts, A., Burke, W., & Adams, J. (2014). Marketing messages in food and alcohol magazine advertisements, variations across type and nutritional content of promoted products: A content analysis. Journal of Public Health (Oxford, England), 36(3), 417–425. https://doi.org/10.1093/pubmed/fdt072
  • Puddephatt, J. A., Irizar, P., Jones, A., Gage, S. H., & Goodwin, L. (2021). Associations of common mental disorder with alcohol use in the adult general population: A systematic review and meta-analysis. Addiction. https://doi.org/10.1111/add.15735
  • Sallis, A., Attwood, S., Harper, H., Larsen, J., Berry, D., Vlaev, I., Sanders, M., & Chadborn, T. (2019). A randomised trial of the effect of appearance versus health-framed messages on engagement with an online brief screening and alcohol reduction intervention. Psychology & Health, 34(8), 922–942. https://doi.org/10.1080/08870446.2019.1579911
  • Scott, S., Muir, C., Stead, M., Fitzgerald, N., Kaner, E., Bradley, J., Wrieden, W., Power, C., & Adamson, A. (2020). Exploring the links between unhealthy eating behaviour and heavy alcohol use in the social, emotional and cultural lives of young adults (aged 18–25): A qualitative research study. Appetite, 144, 104449. https://doi.org/10.1016/j.appet.2019.104449
  • Slade, T., Chapman, C., Swift, W., Keyes, K., Tonks, Z., & Teesson, M. (2016). Birth cohort trends in the global epidemiology of alcohol use and alcohol-related harms in men and women: Systematic review and metaregression. BMJ Open, 6(10), e011827. https://doi.org/10.1136/bmjopen-2016-011827
  • Swiatkowski, P. (2016). Magazine influence on body dissatisfaction: Fashion vs. health? Cogent Social Sciences, 2(1), 1250702. https://doi.org/10.1080/23311886.2016.1250702
  • Törrönen, J. (2011). Drinking in Swedish women's magazines' advertisements from the 1960s to the 2000s. Nordic Studies on Alcohol and Drugs, 28(3), 251–277. https://doi.org/10.2478/v10199-011-0023-2
  • Törrönen, J. (2014). Women's responsibilities, freedoms, and pleasures: An analysis of Swedish women's magazines' alcohol-related advertisements from the 1960s to the 2000s. Feminist Media Studies, 14(4), 640–662. https://doi.org/10.1080/14680777.2013.777354
  • Törrönen, J., & Rolando, S. (2017). Women's changing responsibilities and pleasures as consumers: An analysis of alcohol-related advertisements in Finnish, Italian, and Swedish women's magazines from the 1960s to the 2000s. Journal of Consumer Culture, 17(3), 794–822. https://doi.org/10.1177/1469540516631151
  • Törrönen, J., & Simonen, J. (2015). The exercise of symbolic power by women’s magazines from the 1960s to the present: The discursive construction of fields, positions and resources in alcohol-related texts. Media, Culture & Society, 37(8), 1138–1157. https://doi.org/10.1177/0163443715591671
  • UK Parliament. (2020). Health Secretary gives update on new 'lockdown' measures announced to tackle coronavirus. https://www.parliament.uk/business/news/2020/march/update-on-coronavirus-24-march-2020/
  • van den Berg, P., Neumark-Sztainer, D., Hannan, P. J., & Haines, J. (2007). Is dieting advice from magazines helpful or harmful? Five-year associations with weight-control behaviors and psychological outcomes in adolescents. Pediatrics, 119(1), e30–e37. https://doi.org/10.1542/peds.2006-0978
  • Zhang, R., Shen, L., Miles, T., Shen, Y., Cordero, J., Qi, Y., Liang, L., & Li, C. (2020). Association of low to moderate alcohol drinking with cognitive functions from middle to older age among US adults. JAMA Network Open, 3(6), e207922. https://doi.org/10.1001/jamanetworkopen.2020.7922