Undoing gender through performing the other

References

• Bakhtin, Mikhail. 1984. Rabelais and His World. Translated by Hene Iswolsky. Bloomington, IN: Indiana University Press.
   Google Scholar
• Belk, Russell W., and Janeen Arnold Costa. 1998. “The Mountain Man Myth: A Contemporary Consuming Fantasy.” Journal of Consumer Research 25 (3): 218–240. doi: 10.1086/209536
   Web of Science ®Google Scholar
• Bode, Matthias. 2010. “Showing Doing. The Art-science Debate in a Performative Perspective.” Journal of Consumer Behaviour 9: 139–155. doi: 10.1002/cb.310
   Web of Science ®Google Scholar
• Bøkman, Petter. 2003. “Dictionary.” In As Larp Grows Up, edited by Gade Morten, Thorup Line, and Sander Mikkel, 169–187. Copenhagen: Knudepunkt.
   Google Scholar
• Bowman, Sarah L. 2010. The Functions of Role-playing Games: How Participants Create Community, Solve Problems and Explore Identity. Jefferson, NC: McFarland & Company.
   Google Scholar
• Brecht, Bertold. 1965. Театр: Пьесы. Статьи. Высказывания [ Teatr: P’esy. Stat’i. Vyskazyvaniya]. Moscow: Iskusstvo.
   Google Scholar
• Brooks, Franklin L. 2000. “Beneath Contempt: The Mistreatment of non-Traditional/Gender Atypical Boys.” Journal of Gay and Lesbian Social Services 12 (1–2): 107–115. doi: 10.1300/J041v12n01_06
   Google Scholar
• Butler, Judith. 1990. Gender Trouble: Feminism and the Subversion of Identity. New York, NY: Routledge.
   Google Scholar
• Butler, Judith. 1993. Bodies that Matter: On the Discursive Limits of “Sex”. London: Routledge.
   Google Scholar
• Butler, Judith. 2004. Undoing Gender. New York, NY: Routledge.
   Google Scholar
• Carlson, Marvin. 2003. Performance: A Critical Introduction. 2nd ed. London: Routledge.
   Google Scholar
• Chronis, Athinodoros, Eric J. Arnould, and Ronald D. Hampton. 2012. “Gettysburg Re-imagined: The Role of Narrative Imagination in Consumption Experience.” Consumption Markets and Culture 15 (3): 261–286. doi: 10.1080/10253866.2011.652823
   Web of Science ®Google Scholar
• Conquergood, Dwight. 1991. “Rethinking Ethnography: Towards a Critical Cultural Politics.” Communication Monographs 58: 179–194. doi: 10.1080/03637759109376222
   Web of Science ®Google Scholar
• Cronin, James M., Mary B. McCarthy, Mark A. Newcombe, and Sinead N. McCarthy. 2014. “Paradox, Performance and Food: Managing Difference in the Construction of Femininity.” Consumption Markets and Culture 17 (4): 367–391. doi: 10.1080/10253866.2013.872548
   Web of Science ®Google Scholar
• Csikszentmihalyi, Mihaly. 1990. Flow: The Psychology of Optimal Experience. New York, NY: Harper and Row.
   Google Scholar
• Denzin, Norman K. 2003. Performance Ethnography: Critical Pedagogy and the Politics of Culture. London: Sage.
   Google Scholar
• Fiske, John. 1989. Understanding Popular Culture. London: Unwin Hyman.
   Google Scholar
• Garber, Marjorie B. 1992. Vested Interests: Cross-dressing and Cultural Anxiety. New York, NY: Routledge.
   Google Scholar
• Goffman, Erving. 1974. Frame Analysis: An Essay on the Organization of Experience. Boston, MA: Northeast University Press.
   Google Scholar
• Goulding, Christina, and Michael Saren. 2009. “Performing Identity: An Analysis of Gender Expressions at the Whitby Goth Festival.” Consumption, Markets and Culture 12 (1): 27–46. doi: 10.1080/10253860802560813
   Google Scholar
• Helgeson, Vicki S. 2017. Psychology of Gender. 5th ed. London: Routledge.
   Google Scholar
• Holbrook, Morris B. 1980. “Some Preliminary Notes on Research in Consumer Esthetics.” Advances in Consumer Research 7: 104–108.
   Google Scholar
• Holt, Douglas B. 2002. “Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding.” Journal of Consumer Research 29 (1): 70–90. doi: 10.1086/339922
   Web of Science ®Google Scholar
• Holt, Douglas B., and Craig J. Thompson. 2004. “Man-of-action Heroes: The Pursuit of Heroic Masculinity in Everyday Consumption.” Journal of Consumer Research 31 (2): 425–440. doi: 10.1086/422120
   Web of Science ®Google Scholar
• Holttinen, Heli. 2014. “How Practices Inform the Materialization of Cultural Ideals in Mundane Consumption.” Consumption Markets and Culture 17 (6): 573–594. doi: 10.1080/10253866.2013.873683
   Web of Science ®Google Scholar
• Kates, Steven M. 2004. “The Dynamics of Brand Legitimacy: An Interpretive Study in the Gay Men’s Community.” Journal of Consumer Research 31 (2): 455–464. doi: 10.1086/422122
   Web of Science ®Google Scholar
• Kinkade, Patrick T., and Michael A. Katovich. 2008. “Beyond Place: On Being a Regular in an Ethereal Culture.” Journal of Contemporary Ethnography 38 (3): 3–24.
   Google Scholar
• Kozinets, Robert V. 2002. “Can Consumers Escape the Market? Emancipatory Illuminations from Burning Man.” Journal of Consumer Research 29 (1): 20–38. doi: 10.1086/339919
   Web of Science ®Google Scholar
• Leng, Rachel. 2013. “Gender, Sexuality, and Cosplay: A Case Study of Male-to-female Crossplay.” The Phoenix Papers: First Edition: 89–110.
   Google Scholar
• Mackay, Daniel. 2001. The Fantasy Role-playing Game: A New Performing Art. Jefferson, NC: McFarland and Company.
   Google Scholar
• Martin, Brett A. S. 2004. “Using the Imagination: Consumer Evoking and Thematizing of the Fantastic Imaginary.” Journal of Consumer Research 31 (1): 136–149.
   Google Scholar
• Martin, Diane M., John W. Schouten, and James H. McAlexander. 2006. “Claiming the Throttle: Multiple Femininities in a Hyper-masculine Subculture.” Consumption, Markets and Culture 9 (3): 171–205. doi: 10.1080/10253860600772206
   Google Scholar
• McConachie, Bruce. 2008. Engaging Audiences: A Cognitive Approach to Spectating in the Theatre. New York, NY: Palgrave Macmillan.
   Google Scholar
• McKenzie, Jon. 2001. Perform of Else: From Discipline to Performance. New York, NY: Routledge.
   Google Scholar
• Murray, Jeff B., and Julie L. Ozanne. 1991. “The Critical Imagination: Emancipatory Interests in Consumer Research.” Journal of Consumer Research 18 (2): 129–144. doi: 10.1086/209247
   Web of Science ®Google Scholar
• Schechner, Richard. (1977) 1988. Performance Theory, Second Edition of Essays on Performance Theory. New York, NY: Routledge.
   Google Scholar
• Schechner, Richard. 2006. Performance Studies. An Introduction. Abington: Routledge.
   Google Scholar
• Schroeder, Jonathan E., and Detlev Zwick. 2004. “Mirrors of Masculinity: Representation and Identity in Advertising Images.” Consumption, Markets, and Culture 7 (1): 21–52. doi: 10.1080/1025386042000212383
   Google Scholar
• Seregina, Anastasia. 2018. Performing Fantasy and Reality in Contemporary Culture. London: Routledge.
   Google Scholar
• Seregina, Anastasia, and Oscar Christensson. 2017. “Art-based Research of Consumer Culture.” Synnyt/Origins 1/2017: 74–84.
   Google Scholar
• Seregina, Anastasia, and Henri Weijo. 2017. “Play at Any Cost: How Cosplayers Produce and Sustain Their Ludic Communal Consumption Experiences.” Journal of Consumer Research 44 (1): 139–159.
   Web of Science ®Google Scholar
• Thompson, Craig J., and Tuba Ustuner. 2015. “Women Skating on the Edge: Marketplace Performances as Ideological Edgework.” Journal of Consumer Research 42 (2): 235–265. doi: 10.1093/jcr/ucv013
   Web of Science ®Google Scholar
• Tolkien, J. R. R. 1964. “On Fairy-Stories.” In Tree and Leaf, edited by J. R. R. Tolkien, 3–81. London: Harper-Collins Publications Ltd.
   Google Scholar
• Winge, Theresa. 2006. “Costuming the Imagination: Origins of Anime and Manga Cosplay.” Mechademia 1 (1): 65–76. doi: 10.1353/mec.0.0084
   Google Scholar
• Zayer, Linda T., Katherine Sredl, Marie-Agnes Parmentier, and Catherine Coleman. 2012. “Consumption and Gender Identity in Popular Media: Discourses of Domesticity, Authenticity, and Sexuality.” Consumption Markets and Culture 15 (4): 333–357. doi: 10.1080/10253866.2012.659437
   Web of Science ®Google Scholar