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Consumption Markets & Culture Volume 27, 2024 - Issue 1
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Book Review

Gendered marketing

by Maclaran P and Chatzidakis A, Cheltenham and Northampton, Edward Elgar Publisihing, 2022, 168 pages, £75, ISBN: 978 1 83910 881 5

Daniela PiraniUniversity of Liverpool Management School, Liverpool, UKCorrespondence[email protected]
Pages 71-72 | Published online: 15 Sep 2023

References

  • Olufemi, L. 2020. Feminism Interrupted: Disrupting Power. London: Pluto Press.
  • Peñaloza, L., A. Prothero, P. McDonagh, and K. Pounders. 2023. “The Past and Future of Gender Research in Marketing: Paradigms, Stances, and Value-based Commitments.” Journal of Marketing, 00222429231154532. doi:10.1177/00222429231154532
  • Russell, L. 2020. Glitch Feminism: A Manifesto. London: Verso.

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