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Southern Speech Communication Journal Volume 38, 1973 - Issue 3
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Original Articles

The effects of selected syntactical choices on source credibility, attitude, behavior, and perception of message

Lawrence R. Wheeless Assistant Professor of Speech Communication, West Virginia University
&
James C. McCroskey Professor and Chairman of the Department of Speech Communication, West Virginia University
Pages 213-222 | Published online: 01 Apr 2009

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  • Miller , B. R. and Basehart , J. 1969 . “Source Trustworthiness, Opinionated Statements and Response to Persuasive Communication,” . Speech Monographs , 36 : 1 – 7 .
  • Miller , G. R. and Lobe , J. 1967 . “Opinionated Languate, Open‐and‐Closed‐Mindedness and Responses to Persuasive Communications,” . Journal of Communication , 17 : 333 – 341 .
  • Gardiner , J. C. 1969 . “An Experimental Study of the Effects of Evidence and Fear Appeals on Attitude Change and Source Credibility,” . Research Monograph Department of Communication, Michigan State University .
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  • McCroskey , J. C. 1966 . “Scales for Measurement of Ethos,” . Speech Monographs , 33 : 65 – 72 .

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