640
Views
1
CrossRef citations to date
0
Altmetric
Research Article

Dating Dilemma: Predicting the barriers to adoption of Online Dating Apps (ODAs) Applying Innovation Resistance Theory

, ORCID Icon &

References

  • Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T
  • Akrout, H., & Nagy, G. (2018). Trust and commitment within a virtual brand community: The mediating role of brand relationship quality. Information & Management, 55(8), 939–955. https://doi.org/10.1016/j.im.2018.04.009
  • Alexopoulos, C., Timmermans, E., & McNallie, J. (2020). Swiping more, committing less: Unraveling the links among dating app use, dating app success, and intention to commit infidelity. Computers in Human Behavior, 102, 172–180. https://doi.org/10.1016/j.chb.2019.08.009
  • Bonilla-Zorita, G., Griffiths, M. D., & Kuss, D. J. (2021). Online dating and problematic use: A systematic review. International Journal of Mental Health and Addiction, 19(6), 2245–2278. https://doi.org/10.1007/s11469-020-00318-9
  • Brügger, A., & Höchli, B. (2019). The role of attitude strength in behavioral spillover: Attitude matters—But not necessarily as a moderator. Frontiers in Psychology, 10, 1018. https://doi.org/10.3389/fpsyg.2019.01018
  • Castro, Á., Barrada, J. R., Ramos-Villagrasa, P. J., & Fernández-del-Río, E. (2020). Profiling dating apps users: Sociodemographic and personality characteristics. International Journal of Environmental Research and Public Health, 17(10), 3653. https://doi.org/10.3390/ijerph17103653
  • Chakraborty, D. (2019). Components affecting intention to use online dating apps in India: A study conducted on smartphone users. Asia-Pacific Journal of Management Research and Innovation, 15(3), 87–96. https://doi.org/10.1177/2319510X19872596
  • Chen, C.-C., Chang, C.-H., & Hsiao, K.-L. (2022). Exploring the factors of using mobile ticketing applications: Perspectives from innovation resistance theory. Journal of Retailing and Consumer Services, 67, 102974. https://doi.org/10.1016/j.jretconser.2022.102974
  • Chen, Q., Yuan, Y., Feng, Y., & Archer, N. (2020). A decision paradox: Benefit vs risk and trust vs distrust for online dating adoption vs non-adoption. Internet Research, 31(1), 341–375. https://doi.org/10.1108/INTR-07-2019-0304
  • Conner, C. T., & Dickens, D. R. (2022). How sexual racism and other discriminatory behaviors are rationalized in online dating apps. Deviant Behavior, 44(1), 1–18. https://doi.org/10.1080/01639625.2021.2019566
  • Conner, M., Harreveld, F., & Norman, P. (2022). Attitude stability as a moderator of the relationships between cognitive and affective attitudes and behaviour. British Journal of Social Psychology, 61(1), 121–142. https://doi.org/10.1111/bjso.12473
  • Duguay, S., Dietzel, C., & Myles, D. (2022). The year of the “virtual date”: Reimagining dating app affordances during the COVID-19 pandemic. New Media & Society, 1–19. https://doi.org/10.1177/14614448211072257
  • Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable variables and measurement error: Algebra and statistics. Journal of Marketing Research, 18(3), 382–388. https://doi.org/10.1177/002224378101800313
  • Gibson, A. F. (2021). Exploring the impact of COVID‐19 on mobile dating: Critical avenues for research. Social and Personality Psychology Compass, 15(11), 1–9. https://doi.org/10.1111/spc3.12643
  • Hanson, K. R. (2021). Becoming a (gendered) dating app user: An analysis of how heterosexual college students navigate deception and interactional ambiguity on dating apps. Sexuality & Culture, 25(1), 75–92. https://doi.org/10.1007/s12119-020-09758-w
  • Hobbs, M., Owen, S., & Gerber, L. (2017). Liquid love? Dating apps, sex, relationships and the digital transformation of intimacy. Journal of Sociology, 53(2), 271–284. https://doi.org/10.1177/1440783316662718
  • Jha, L. (2022, September 28). Post pandemic, dating apps see surge in users from small towns and cities. Mint. https://www.livemint.com/technology/tech-news/post-pandemic-dating-apps-see-surge-in-users-from-small-towns-and-cities-11664303006467.html
  • Jung, J., Bapna, R., Ramaprasad, J., & Umyarov, A. (2019). Love unshackled: Identifying the effect of mobile app adoption in online dating. MIS Quarterly, 43(1), 47–72. https://doi.org/10.25300/MISQ/2019/14289
  • Kaur, P., Dhir, A., Ray, A., Bala, P. K., & Khalil, A. (2021). Innovation resistance theory perspective on the use of food delivery applications. Journal of Enterprise Information Management, 34(6), 1746–1768. https://doi.org/10.1108/JEIM-03-2020-0091
  • Kaur, P., Dhir, A., Singh, N., Sahu, G., & Almotairi, M. (2020). An innovation resistance theory perspective on mobile payment solutions. Journal of Retailing and Consumer Services, 55, 102059. https://doi.org/10.1016/j.jretconser.2020.102059
  • Khoa, B. T. (2021). The impact of the personal data disclosure’s tradeoff on the trust and attitude loyalty in mobile banking services. Journal of Promotion Management, 27(4), 585–608. https://doi.org/10.1080/10496491.2020.1838028
  • Kumar, P., Chauhan, S., & Jaiswal, M. P. (2022). An innovation resistance theory perspective on home service applications: The moderating role of country context. International Journal of Consumer Studies, 46(6), 2300–2317. https://doi.org/10.1111/ijcs.12787
  • Lee, P. K., Liu, S. C. O., & Lee, G. C. Y. (2019). Young adult’s attitude of using dating apps. In W. W. K. Ma, W. W. L. Chan, & C. M. Cheng (Eds.), Shaping the future of education, communication and technology (pp. 223–233). Springer. https://doi.org/10.1007/978-981-13-6681-9_17
  • Ma, L., & Lee, C. S. (2019). Understanding the barriers to the use of MOOCs in a developing country: An innovation resistance perspective. Journal of Educational Computing Research, 57(3), 571–590. https://doi.org/10.1177/0735633118757732
  • Mehrotra, K. (2021, January 18). Surge in dating apps in Tier-II cities, but skew against women. Indian Express. https://indianexpress.com/article/india/dating-apps-tier-ii-cities-women-7150680/
  • Migliore, G., Wagner, R., Cechella, F. S., & Liébana-Cabanillas, F. (2022). Antecedents to the adoption of mobile payment in China and Italy: An integration of UTAUT2 and innovation resistance theory. Information Systems Frontiers, 24(6), 2099–2122. https://doi.org/10.1007/s10796-021-10237-2
  • Miller, B., & Behm-Morawitz, E. (2020). Investigating the cultivation of masculinity and body self-attitudes for users of mobile dating apps for men who have sex with men. Psychology of Men & Masculinities, 21(2), 266–277. https://doi.org/10.1037/men0000221
  • Moorthy, K., Suet Ling, C., Weng Fatt, Y., Mun Yee, C., Ket Yin, E. C., Sin Yee, K., & Kok Wei, L. (2017). Barriers of mobile commerce adoption intention: Perceptions of generation X in Malaysia. Journal of Theoretical and Applied Electronic Commerce Research, 12(2), 37–53. https://doi.org/10.4067/S0718-18762017000200004
  • Mosley, M. A., Lancaster, M., Parker, M. L., & Campbell, K. (2020). Adult attachment and online dating deception: A theory modernized. Sexual and Relationship Therapy, 35(2), 227–243. https://doi.org/10.1080/14681994.2020.1714577
  • Narr, G. (2021). The uncanny swipe drive: The return of a racist mode of algorithmic thought on dating apps. Studies in Gender and Sexuality, 22(3), 219–236. https://doi.org/10.1080/15240657.2021.1961498
  • Nel, J., & Boshoff, C. (2021). Traditional-bank customers’ digital-only bank resistance: Evidence from South Africa. International Journal of Bank Marketing, 39(3), 429–454. https://doi.org/10.1108/IJBM-07-2020-0380
  • Niehuis, S., Reifman, A., Weiser, D. A., Punyanunt-Carter, N. M., Flora, J., Arias, V. S., & Oldham, C. R. (2020). Guilty pleasure? Communicating sexually explicit content on dating apps and disillusionment with app usage. Human Communication Research, 46(1), 55–85. https://doi.org/10.1093/hcr/hqz013
  • Paska, I. (2020). Fast choices and emancipatory spaces: Complex reality of online dating apps. In Medias Res, 9(16), 2545–2557. https://doi.org/10.46640/imr.9.16.6
  • Rahimnia, F., & Arian, N. H. (2021). Luxury consumption and the moderating role of attitude toward counterfeits: The case of an emerging market. Journal of General Management, 47(1), 41–55. https://doi.org/10.1177/03063070211013335
  • Ram, S., & Sheth, J. N. (1989). Consumer resistance to innovations: The marketing problem and its solutions. Journal of Consumer Marketing, 6(2), 5–14. https://doi.org/10.1108/EUM0000000002542
  • Ranzini, G., & Lutz, C. (2017). Love at first swipe? Explaining Tinder self-presentation and motives. Mobile Media & Communication, 5(1), 80–101. https://doi.org/10.1177/2050157916664559
  • Ranzini, G., Rosenbaum, J. E., & Tybur, J. M. (2022). Assortative (online) dating: Insights into partner choice from an experimental dating app. Computers in Human Behavior, 127, 107039. https://doi.org/10.1016/j.chb.2021.107039
  • Razak, N., Themba, O. S., & Sjahruddin, H. (2019). Brand awareness as predictors of repurchase intention: Brand attitude as a moderator. Advances in Social Sciences Research Journal, 6(2), 541–554. https://doi.org/10.14738/assrj.62.6264
  • Sadiq, M., Adil, M., & Paul, J. (2021). An innovation resistance theory perspective on purchase of eco-friendly cosmetics. Journal of Retailing and Consumer Services, 59, 102369. https://doi.org/10.1016/j.jretconser.2020.102369
  • Siano, A., Raimi, L., Palazzo, M., & Panait, M. C. (2020). Mobile banking: An innovative solution for increasing financial inclusion in Sub-Saharan African countries: Evidence from Nigeria. Sustainability, 12(23), 10130. https://doi.org/10.3390/su122310130
  • Sigurdsson, V., Menon, R. V., Hallgrímsson, A. G., Larsen, N. M., & Fagerstrøm, A. (2018). Factors affecting attitudes and behavioral intentions toward in-app mobile advertisements. Journal of Promotion Management, 24(5), 694–714. https://doi.org/10.1080/10496491.2018.1405523
  • Singh, A., Rana, N. P., & Parayitam, S. (2022). Role of social currency in customer experience and co-creation intention in online travel agencies: Moderation of attitude and subjective norms. International Journal of Information Management Data Insights, 2(2), 100114. https://doi.org/10.1016/j.jjimei.2022.100114
  • Song, D., & Kim, D. H. (2020). “I’ll donate money today and time tomorrow”: The moderating role of attitude toward nonprofit organizations on donation intention. International Journal of Nonprofit and Voluntary Sector Marketing, 25(3), 1–9. https://doi.org/10.1002/nvsm.1659
  • Statista.com. (2022). Online dating [Online]. Statista.com. https://www.statista.com/outlook/dmo/eservices/dating-services/online-dating/worldwide
  • Tabachnick, B. G., & Fidell, L. S. (2007). Using multivariate statistics (5th ed.). Pearson.
  • Tandon, A., Kaur, P., Bhatt, Y., Mäntymäki, M., & Dhir, A. (2021). Why do people purchase from food delivery apps? A consumer value perspective. Journal of Retailing and Consumer Services, 63, 102667. https://doi.org/10.1016/j.jretconser.2021.102667
  • Van Ouytsel, J., Ponnet, K., & Walrave, M. (2018). Cyber dating abuse victimization among secondary school students from a lifestyle-routine activities theory perspective. Journal of Interpersonal Violence, 33(17), 2767–2776. https://doi.org/10.1177/0886260516629390
  • Venkatesh, V., Thong, J., & Xu, X. (2016). Unified theory of acceptance and use of technology: A synthesis and the road ahead. Journal of the Association for Information Systems, 17(5), 328–376. https://doi.org/10.17705/1jais.00428
  • Wang, Y., Xie, X., Wang, X., Wang, P., Nie, J., & Lei, L. (2020). Narcissism and selfie-posting behavior: The mediating role of body satisfaction and the moderating role of attitude toward selfie-posting behavior. Current Psychology, 39(2), 665–672. https://doi.org/10.1007/s12144-018-9795-9
  • Yang, J., Kanthawala, S., Joo, E., & Kononova, A. (2022). Can brand sponsorship increase download intention for mHealth apps? The role of issue relevance, brand involvement, and perceived app quality. Journal of Promotion Management, 28(6), 869–892. https://doi.org/10.1080/10496491.2021.2015513

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.