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Marketing Education Review Volume 4, 1994 - Issue 3

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Original Articles

Pros and Cons of Lecture Notes and Handout Packages: Faculty and Student Opinions

James I. Gray

Avery M. Abernethy

Pages 22-26 | Published online: 09 Oct 2015

Cite this article
https://doi.org/10.1080/10528008.1994.11488465

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Conant, Jeffery S., Denise T. Smart, and Craig A. Kelley (1988), “Master Teaching: Pursuing Excellence in Marketing Education,” Journal of Marketing Education, 10 (Fall), 3–13.
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Kobliner, Beth and Charles Cohen (1989), “Tuition Shock!” Money, 18 (September), 60–70.
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Lowman, Joseph (1991), Mastering the Techniques of Teaching. San Francisco: Jossey-Bass.
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Spencer, Leslie (1991), “College Education Without the Frills,” Forbes, 147 (May 27), 290–94.
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