Place branding and moderating role of social media

References

• Arbatani, T. R., Kawamorita, H., Ghanbary, S., & Ebrahimi, P. (2019). Modelling media entrepreneurship in social media: SEM and MLP-ANN Approach. AD-Minister, 34, 33–50.
   Google Scholar
• Bentler, P. M., & Bonett, D. G. (1980). Significance tests and goodness-of-fit in the analysis of covariance structures. Psychological Bulletin, 88, 588–600.
   Web of Science ®Google Scholar
• Ebrahimi, P., Ahmadi, M., Gholampour, A., & Alipour, H. R. (2019). CRM performance and development of media entrepreneurship in digital, social media and mobile commerce. International Journal of Emerging Markets, doi: 10.1108/IJOEM-11-2018-0588
   Web of Science ®Google Scholar
• Ebrahimi, P., & Mirbargkar, S. M. (2017). Green entrepreneurship and green innovation for SME development in market turbulence. Eurasian Business Review, 7(2), 203–228.
   Web of Science ®Google Scholar
• Ebrahimi, P., Shafiee, B., Gholampour, A., & Yousefi, L. (2018b). Impact of organizational innovation, learning orientation and entrepreneurship on SME performance: The moderating role of market turbulence and ICT. In Competitiveness in Emerging Markets (pp. 447–480). Cham: Springer.
   Google Scholar
• Ebrahimi, P., Shirsavar, H. R. A., Forootani, F., Roohbakhsh, N., & Ebrahimi, K. (2018a). Entrepreneurship and SMEs performance: Studying the mediating role of innovation and the moderating role of firm size. In Competitiveness in Emerging Markets (pp. 481–501). Cham: Springer.
   Google Scholar
• Estiri, M., Amiri, N. S., Khajeheian, D., & Rayej, H. (2018). Leader-member exchange and organizational citizenship behavior in hospitality industry: A study on effect of gender. Eurasian Business Review, 8(3), 267–284.
   Web of Science ®Google Scholar
• Fang, B., Ye, Q., & Law, R. (2016). Effect of sharing economy on tourism industry employment. Annals of Tourism Research, 57(3), 264–267.
   Google Scholar
• Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50.
   Web of Science ®Google Scholar
• Foroudi, P., Gupta, S., Kitchen, P., Foroudi, M. M., & Nguyen, B. (2016). A framework of place branding, place image, and place reputation: Antecedents and moderators. Qualitative Market Research: An International Journal, 19(2), 241–264.
   Web of Science ®Google Scholar
• Geisser, S. (1974). A predictive approach to the random effect model. Biometrika, 61(1), 101–107.
   Web of Science ®Google Scholar
• Ghaderi, Z., Abooali, G., & Henderson, J. (2018a). Community capacity building for tourism in a heritage village: The case of Hawraman Takht in Iran. Journal of Sustainable Tourism, 26(4), 537–550.
   Web of Science ®Google Scholar
• Ghaderi, Z., Hatamifar, P., & Henderson, J. C. (2018b). Destination selection by smart tourists: The case of Isfahan. Iran. Asia Pacific Journal of Tourism Research, 23(4), 385–394.
   Web of Science ®Google Scholar
• Gohary, A., Pourazizi, L., Madani, F., & Chan, E. Y. (2018). Examining Iranian tourists’ memorable experiences on destination satisfaction and behavioral intentions. Current Issues in Tourism, 1–6.
   Web of Science ®Google Scholar
• Hair, J. F., Black, W. C., Babin, B. J., Anderson, R. E., & Tatham, R. L. (2006). Multivariate data analysis (6th ed.). Upper Saddle River, NJ: Pearson/Prentice Hall.
   Google Scholar
• Hair, Jr, J. F., Hult, G. T. M., Ringle, C., & Sarstedt, M. (2014). A primer on partial least squares structural equation modeling (PLS-SEM) (2nd ed.). Thousand Oaks, CA: Sage Publications.
   Google Scholar
• Hair, J. F., Sarstedt, M., Ringle, C. M., & Gudergan, S. P. (2018). Advanced issues in partial least Squares structural equation modeling. Los Angeles: Sage publications Ltd.
   Google Scholar
• Henseler, J., Ringle, C. M., & Sarstedt, M. (2015). A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science, 43(1), 115–135.
   Web of Science ®Google Scholar
• Hulland, J. (1999). Use of partial least squares (PLS) in strategic management research: A review of four recent studies. Strategic Management Journal, 20(2), 195–204.
   Web of Science ®Google Scholar
• Jenkin, H. J. (2010). The impact of social networking mediums on the decision making process of tourists: A case study of Stray Ltd and Spaceships New Zealand Ltd (Doctoral dissertation). University of Waikato, Hamilton.
   Google Scholar
• Khajeheian, D. (2018). Enterprise social media: Ethnographic research on communication in entrepreneurial teams. International Journal of E-Services and Mobile Applications (IJESMA), 10(1), 34–46.
   Google Scholar
• Khajeheian, D., Colabi, A., Ahmad Kharman Shah, N., Bt Wan Mohamed Radzi, C., & Jenatabadi, H. (2018). Effect of social media on child obesity: application of structural equation modeling with the Taguchi method. International Journal of Environmental Research and Public Health, 15(7), 1343.
   Web of Science ®Google Scholar
• Khajeheian, D., & Ebrahimi, P. (2020). Media branding and value co-creation: Effect of user participation in social media of newsmedia on attitudinal and behavioural loyalty. European Journal of International Management, doi: 10.1504/EJIM.2020.10020735
   Google Scholar
• Khodadadi, M. (2016). Challenges and opportunities for tourism development in Iran: Perspectives of Iranian tourism suppliers. Tourism Management Perspectives, 19, 90–92.
   Web of Science ®Google Scholar
• Mason, P. (2015). Tourism impacts, planning and management. Abingdon: Routledge.
   Google Scholar
• Mousazadeh, H., Éva, I., & Akbarzadeh, F. (2018). The effect of social networks on oral advertisements and tourists’ feelings in Northern Iranian Rivers. Journal of Tourism Hospitality Research, 7(1.2), 83–96.
   Google Scholar
• Nasihatkon, B., Kheiri, J., & Miralbell, O. (2016). Social media and hotel e-marketing in Iran: The case of Parsian International Hotels. Turyzm, 26(2), 15–21.
   Google Scholar
• Pratt, S., & Alizadeh, V. (2018). The economic impact of the lifting of sanctions on tourism in Iran: A computable general equilibrium analysis. Current Issues in Tourism, 21(11), 1221–1238.
   Web of Science ®Google Scholar
• Ramaswami, M., Rao, S., Van Der Bliek, A., Kelly, R. B., & Krishnan, K. S. (1993). Genetic studies on dynamin function in Drosophila. Journal of Neurogenetics, 9(2), 73–87.
   PubMed Web of Science ®Google Scholar
• Ringle, C. M., Wende, S., & Becker, J.-M. (2015). SmartPLS 3. Bönningstedt: SmartPLS. Retrieved from http://www.smartpls.com
   Google Scholar
• Roudi, S., Arasli, H., & Akadiri, S. S. (2018). New insights into an old issue–examining the influence of tourism on economic growth: Evidence from selected small island developing states. Current Issues in Tourism, 22(11), 1–21.
   Web of Science ®Google Scholar
• Sanchez, G. (2013). PLS path Modeling with R, Trowchez Editions. Berkeley: Trowchez.
   Google Scholar
• Seyfi, S., & Hall, C. M. (2018). International sanctions, tourism destinations and resistive economy. Journal of Policy Research in Tourism, Leisure and Events, 11(1), 1–11.
   Web of Science ®Google Scholar
• Seyfi, S., & Hall, C. M. (2019). The future (s) of tourism in Iran: Challenges, development and issues. Abingdon: Routledge.
   Google Scholar
• Shabani, N., & Hassan, A. (2018). augmented reality for tourism service promotion in Iran as an emerging market. In Virtual and Augmented Reality: Concepts, methodologies, tools, and applications (pp. 1808–1818). Hershey: IGI Global.
   Google Scholar
• Stone, M. (1974). Cross-validatory choice and assessment of statistical predictions. Journal of the Royal Statistical Society. Series B (Methodological), 36(2), 111–147.
   Web of Science ®Google Scholar
• Usui, R., Wei, X., & Funck, C. (2018). The power of social media in regional tourism development: A case study from Ōkunoshima Island in Hiroshima. Japan. Current Issues in Tourism, 21(18), 2052–2056.
   Web of Science ®Google Scholar
• Wise, N., & Farzin, F. (2018). See You in Iran” on Facebook: Assessing user-generated authenticity. In Authenticity & tourism: Materialities, perceptions, experiences (pp. 33–52). Bingley: Emerald Publishing Limited.
   Google Scholar
• Zuo, B., & Huang, S. (2018). Revisiting the tourism-led economic growth hypothesis: The case of China. Journal of Travel Research, 57(2), 151–163.
   Web of Science ®Google Scholar