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Social Influence Volume 6, 2011 - Issue 1
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Original Articles

The relation of approach/avoidance motivation and message framing to the effectiveness of charitable appeals

Esther S. Jeong University of California, Los Angeles, CA, USA
,
Yue Shi University of California, Los Angeles, CA, USA
,
Anna Baazova University of California, Los Angeles, CA, USA
,
Christine Chiu University of California, Los Angeles, CA, USA
,
Ashley Nahai University of California, Los Angeles, CA, USA
,
Wesley G. Moons University of California, Davis, CA, USA
&
Shelley E. Taylor University of California, Los Angeles, CA, USACorrespondence[email protected]
 show all
Pages 15-21 | Received 10 Jun 2010, Accepted 06 Sep 2010, Published online: 23 Nov 2010

References

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  • Carver , CS , Sutton , SK and Scheier , MF . 2000 . Action, emotion, and personality: Emerging conceptual integration . Personality and Social Psychology Bulletin , 26 : 741 – 751 .
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  • Gerend , MA and Shepherd , JE . 2007 . Using message framing to promote acceptance of the human papillomavirus vaccine . Health Psychology , 26 : 745 – 752 .
  • Giving USA . 2009 . The annual report on philanthropy for the year 2008 , Glenview, IL : Giving USA Foundation .
  • Gray , JA . 1990 . Brain systems that mediate both emotion and cognition . Cognition Emotion , 4 : 269 – 288 .
  • Lipford , JW and Yandle , B . 2009 . The determinants of purposeful voluntarism . Journal of Socio-economics , 38 : 72 – 79 .
  • Mann , T , Sherman , D and Updegraff , J . 2004 . Dispositional motivations and message framing: A test of the congruency hypothesis in college students . Health Psychology , 23 : 330 – 334 .
  • Sherman , DK , Updegraff , JA and Mann , T . 2008 . Improving oral health behavior: A social psychological approach . Journal of the American Dental Association , 139 : 1382 – 1387 .
  • U.S. Corporation for National Community Service. (2007). Volunteering in America research highlights. Retrieved May 7, 2010 from: http://www.volunteeringinamerica.gov/assets/resources/VolunteeringInAmericaResearchHighlights.pdf

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