References
- Chan, J. O. (2009). Integrating knowledge management and relationship management in an enterprise environment. Communications of the IIMA, 9(4), 37–52.
- Channel Wave. (2014). What is partner relationship management (PRM), and why is the ROI so high? Retrieved from http://www.eurolanresearch.com/wp-content/uploads/2014/05/ROI-of-PRM.pdf
- Cooper, G. K. (1999). Mom, pop and the great big shop. Sales and Marketing Automation, e4–e8.
- Dwyer, F. R. & Oh, S. (1987). A transaction cost perspective on vertical contractual structure and interchannel competitive strategies. Journal of Marketing, 52(2), 21–34.
- El-Ansary, A. I. & Stern, L. W. (1972). Power measurement in the distribution channel. Journal of Marketing Research, 9(1), 47–52.
- Ford, D. (1980). The development of buyer-seller relationships in industrial markets. European Journal of Marketing, 14(5/6), 339–53.
- Galbreath, J. (2002). Success in the relationship age: Building quality relationship assets for market value creation. The TQM Magazine, 14(1), 8–24.
- Geyskens, I., Steenkamp, J. B., & Kumar, N. (1998). Generalizations about trust in marketing channel relationships using meta-analysis. International Journal of Research in Marketing, 15(3), 223–248.
- Gummesson, E. (1994). Making relationship marketing operational. International Journal of Service Industry Management, 5(5), 5–20.
- Hayes, M. F. & Ref, R. (2003). Partner relationship management: The next generation of the extended enterprise. In J. G. Freeland (Ed.), The ultimate CRM handbook (pp. 153–164). New York, NY: McGraw-Hill.
- Hoekstra, J. C., Leeflang, P. S. H., & Wittink, D. R. (1999). The customer concept: The basis for a new marketing paradigm. Journal of Market Focused Management, 4(1), 43–76.
- Hu, Y. (2011). Research on construction of partner channel relationships between manufacturers and retailers. Presented at the 2nd International Conference on Artificial Intelligence, Management Science and Electronic Commerce, Zhengzhou, China, August, 532–535.
- Kale, V. (2014). Implementing SAP® CRM: The guide for business and technology managers. Boca Raton, FL: CRC Press.
- Kanter, R. M. (1994). Collaborative advantage: The art of alliances. Harvard Business Review, 72(4), 96–108.
- Kotler, P. & Armstrong, G. (2012). Principles of marketing. Upper Saddle River, NJ: Pearson Education, Inc.
- Lemmink, J., Wetzels, M., & Koelemeijer, K. (1996). Manufacturer-distributor relationships and channel service quality. The International Journal of Logistics Management, 7(2), 33–42.
- Li, Q., Su, Y., & Pei, Y. (2007). A review and analysis of research on supply chain partnership. In Proceedings of the IEEE International Conference on Automation and Logistics, Jinan, China, 1846–1851.
- Liker, J. & Choi, T. (2004). Building deep supplier relationships. Harvard Business Review, 82(12), 104–113.
- Mascarenhas, O. A., Kesavan, R., & Bernacchi, M. (2004). Customer value-chain involvement for co-creating customer delight. Journal of Consumer Marketing, 21(7), 486–496.
- McCarthy, E. J. (1960). Basic marketing: A managerial approach. Homewood, IL: Irwin.
- Mirani, R., Moore, D., & Weber, J. A. (2001). Emerging technologies for enhancing supplier–reseller partnerships. Industrial Marketing Management, 30(2), 101–114.
- Moon, S. Y., Suh, E. H., & Hwang, H. S. (2002). A study on a partner relationship management solution. Proceedings of APDS, Bangkok, Thailand, July.
- Murtaza, M. B. & Shah, J. R. (2004). Managing information for effective business partner relationships. Information Systems Management, 21(2), 43–52.
- Neil, R., Frifdman, L., & Ruff, R. (1995). Getting partnering right: How market leaders are creating long-term competitive advantage. New York, NY: McGraw-Hill.
- Nijssen, E., Douglas, S., & Calis, G. (1999). Gathering and using information for the selection of trading partners. European Journal of Marketing, 33(1), 143–162.
- O'Leary, T. & Tanouri, D. (2000). Channel partner relationship management, the channel challenge of an e-commerce marketplace. E-Connections Newsletter, American Teleservices Association, May.
- Osmonbekov, T. & Gruen, T. (2013). Manufacturer-reseller e-business arrangements: The impact of inequity on relationship performance and the moderating role of dependence. Industrial Marketing Management, 42(6), 872–879.
- Pan, G. W., Sparks, B., & Fulop, L. (2007). Cross-cultural partner relationships in the travel trade: A Sino-Australian study. Journal of Travel Research, 46(2), 195–206.
- Pan, L. & Tao, C. (2011). Study on influences of channel relationship quality to new product diffusion performance. Proceedings of the 8th International Conference on Innovation & Management, Kitakyushu, Japan, 225–230.
- Pelton, L. E., Strutton, D., & Lumpkin, J. R. (2002). Marketing channels: A relationship management approach (2nd ed.). New York, NY: McGraw-Hill/Irwin.
- Peng, G. C., Nunes, J. M. B., Chen, S., & Mojtahed, R. (2012). Exploring CRM adoption in Chinese SOEs: Insights from a case study. Proceedings of the International Conference on Computer Science and Service System (CSSS 2012), Nanjing, China, August, 1–4.
- Pollock, W. (2002). What's the difference between CRM, VRM, PRM and DRM? And what should this all mean to your organization? AFSMI's Business. http://www.s4growth.com/publications/columns/26.cfm
- Rabin, S. (2002). Automating trading partner collaboration across the order management life cycle. Information Systems Management, 19(3), 70–73.
- Rackham, N., Friedman, L., & Richard, R. (1995). Getting partnering right: How market leaders are creating long-term competitive advantage. New York, NY: McGraw-Hill.
- Ref, R. (2001). Partner relationship management: The next generation of the e-CRM extended enterprise. http://mthink.com/legacy/www.crmproject.com/content/pdf/CRM2_wp_ref.pdf
- Sheth, J. N. & Parvatiyar, A. (1995). The evolution of relationship marketing. International Business Review, 4(4), 397–418.
- Shoemaker, M. E. (2001). A framework for examining IT-enabled market relationships. The Journal of Personal Selling & Sales Management, 21(2), 177–185.
- Silva, R. D. & Batista, L. (2007). Boosting government reputation through CRM. International Journal of Public Sector Management, 20(7), 588–607.
- Storey, C. & Kocabasoglu-Hillmer, C. (2013). Making partner relationship management systems work: The role of partnership governance mechanisms. Industrial Marketing Management, 42(6), 862–871.
- Suh, E. H., Mun, S. Y., Hong, J. Y., & Kim, S. J. (2005). Rule-based partner relationship management (PRM) for collaborative e-business. GESTS International Transactions on Computer Science and Engineering, 19(2), 49–60.
- Tribunella, T. & Baroody, J. (2008). 20 questions on open source accounting software. The CPA Journal, 78(7), 6772.
- Turnbull, P., Ford, D., & Cunningham, M. (1996). Interaction, relationships and networks in business markets: An evolving perspective. Journal of Business & Industrial Marketing, 11(3/4), 44–62.
- Viswanadham, N. (2002). The past, present and future of supply-chain automation. IEEE Robotics & Automation, 9(2), 48–56.
- Vlachopoulou, M., Manthou, V., & Folinas, D. (2005). Partners relationship management of e-logistics networks. Asia Pacific Journal of Marketing and Logistics, 17(3), 41–50.
- Weber, J. A. (2001). Partnering with resellers in business markets. Industrial Marketing Management, 30(2), 87–99.
- Wilson, D. T. (1995). An integrated model of buyer-seller relationships. Journal of the Academy of Marketing Science, 23(4), 335–45.
- Wu, M. Y., Chou, H. P., Shih, Y. Y., & Wang, J. H. (2011). Supply chain performance improvement through partner relationship management in the high tech industry. International Journal of Management Science and Engineering Management, 6(3), 210–218.
- Yang, M.-H., Lin, W.-S., Liu, S.-C., Chao, H.-Y., & Chen, S.-H. (2008). Developing the partner relationship management system for franchised electronic stores. International Journal of Technology Management, 43(1–3), 176–193.
- Yarmoff, L. B. (2000). Making the connection. CRM Magazine. http://www.destinationcrm.com/Articles/Editorial/Magazine-Features/Making-the-Connection-48537.aspx
- Zablah, A. R., Johnston, W. J. & Bellenger, D. N. (2005). Transforming partner relationships through technological innovation. Journal of Business & Industrial Marketing, 20(7), 355–363.