Designing food packaging to present healthy and ethical diets to the New Chinese middle classes

References

• Aiello, G., and G. Dickinson. 2014. “Beyond Authenticity: A Visual Material Analysis of Locality in the Global Redesign of Starbucks Stores.” Visual Communication 13 (3): 303–321. doi:10.1177/1470357214530054.
   Web of Science ®Google Scholar
• Aiello, G., and L. Pauwels. 2014. “Special Issue: Difference and Globalization.” Visual Communication 13 (3): 275–285. doi:10.1177/1470357214533448.
   Web of Science ®Google Scholar
• Andersson, H. 2020. “Nature, Nationalism and Neoliberalism on Food Packaging: The Case of Sweden.” Discourse, Context & Media 34: 100329. doi:10.1016/j.dcm.2019.100329.
   Web of Science ®Google Scholar
• Banet-Weiser, S. 2012. Authentic TMs: Politics and Ambivalence in a Brand Culture. New York: New York University Press.
   Google Scholar
• Bauman, Z. 2007. “Collateral Casualties of Consumerism.” Journal of Consumer Culture 1: 25–56. doi:10.1177/1469540507073507.
   Google Scholar
• Bouvier, G., and A. Chen. 2021. “The Gendering of Healthy Diets: A Multimodal Discourse Study of Food Packages Marketed at Men and Women.” Gender & Language 15 (3).
   Web of Science ®Google Scholar
• Brunner, E. 2019. “Chinese Urban Elites Return to Nature: Translating and Commodifying Rural Voices, Places, and Practices.” China Media Research 15 (2): 29–38.
   Google Scholar
• Charmaz, K. 2006. Constructing Grounded Theory: A Practical Guide through Qualitative Analysis. London: Sage.
   Google Scholar
• Chen, A., and G. Eriksson. 2019. “The Mythologization of Protein: A Multimodal Critical Discourse Analysis of Snacks Packaging.” Food, Culture and Society 22 (4): 423–445. doi:10.1080/15528014.2019.1620586.
   Web of Science ®Google Scholar
• Chen, A., and D. Machin. 2014. “The Local and the Global in the Visual Design of A Chinese Women’s Lifestyle Magazine: A Multimodal Critical Discourse Approach.” Visual Communication 13 (3): 287–301. doi:10.1177/1470357214530059.
   Web of Science ®Google Scholar
• Chen, J., and A. Lobo. 2012. “Organic Food Products in China: Determinants of Consumers’ Purchase Intentions.” The International Review of Retail, Distribution and Consumer Research 22 (3): 293–314. doi:10.1080/09593969.2012.682596.
   Google Scholar
• Chera, M. 2020. “Country Chicken and Multiple Knowledges: Foucauldian Resistance in Young Tamil Women’s Cultural Critique of Globalized Food.” Food, Culture & Society 23 (2): 209–228. doi:10.1080/15528014.2019.1682900.
   Web of Science ®Google Scholar
• De Ridder, D., F. Kroese, C. Evers, M. Adriaanse, and M. Gillebaart. 2017. “Healthy Diet: Health Impact, Prevalence, Correlates, and Interventions.” Psychology and Health 32 (8): 907–941. doi:10.1080/08870446.2017.1316849.
   PubMed Web of Science ®Google Scholar
• De St. Maurice, G. 2013. “The Movement to Reinvigorate Local Food Culture in Kyoto, Japan.” In Food Activism: Agency,Democracy and Economy, edited by C. Counihan and V. Siniscalchi, 77–94. London: Berg.
   Google Scholar
• Djonov, E., and T. Van Leeuwen. 2011. “The Semiotics of Texture: From Haptic to Visual.” Visual Communication 10 (4): 541–564. doi:10.1177/1470357211415786.
   Web of Science ®Google Scholar
• Dragoescu Urlica, A. 2021. “Restoring the Meaning of Food: Biosemiotic Remedies for the Nature/Culture Divide.” In Food and Medicine: A Biosemiotic Perspective, edited by Y. H. Hendlin and J. Hope. Springer, 97–114.
   Google Scholar
• Dreher, A., N. Gaston, and P. Martens. 2008. Measuring Globalization: Gauging Its Consequences. New York: Springer.
   Google Scholar
• Elfick, J. 2011. “Class Formation and Consumption among Middle-Class Professionals in Shenzhen.” Journal of Current Chinese Affairs 40 (1): 187–211. doi:10.1177/186810261104000107.
   Google Scholar
• Eriksson, G., and D. Machin. 2020. “Discourse of ‘Good Food’: The Commercialization of Healthy and Ethical Eating.” Discourse, Context and Media 33: 1–7. doi:10.1016/j.dcm.2019.100365.
   Web of Science ®Google Scholar
• Fairclough, N. 1992. Discourse and Social Change. Cambridge: Polity Press.
   Google Scholar
• Feng, X., D. Poston, and X. Wang. 2014. “China’s One-Child Policy and the Changing Family.” Journal of Comparative Family Studies 45 (1): 17–29. doi:10.3138/jcfs.45.1.17.
   Web of Science ®Google Scholar
• Ferguson, P. 2010. “Culinary Nationalism.” Gastronomica 10 (1): 102–109. doi:10.1525/gfc.2010.10.1.102.
   Google Scholar
• Fernan, C., J. Schuldt, and J. Niederdeppe. 2017. “Health Halo Effects from Product Titles and Nutrient Content Claims in the Context of ‘Protein’ Bars.” Health Communication 33 (12): 1425–1433. doi:10.1080/10410236.2017.1358240.
   PubMed Web of Science ®Google Scholar
• Flowerdew, J., and J. Richardson. 2017. The Routledge Handbook of Critical Discourse Studies. Oxon: Routledge.
   Google Scholar
• Forsyth, T., and Z. Young. 2007. “Climate Change CO2lonialism.” Mute 2 (5): 28–35.
   Google Scholar
• Foucault, M. 1972. Archaeology of Knowledge. New York: Pantheon Books.
   Google Scholar
• Fowler, A., J. Gao, and L. Carlson. 2010. “Public Policy and the Changing Chinese Family in Contemporary China: The past and Present as Prologue for the Future.” Journal of Macromarketing 30 (4): 342–353. doi:10.1177/0276146710377095.
   Web of Science ®Google Scholar
• Frith, K. 1997. “Undressing the Ad: Reading Culture in Advertising.” In Undressing the Ad: Reading Culture in Advertising, edited by K. Frith, 1–17. New York: Peter Lang.
   Google Scholar
• Gage, J. 1999. Color and Culture: Practice and Meaning from Antiquity to Abstraction. Los Angeles: University of California Press.
   Google Scholar
• Goodman, D. 2013. “Middle Class China: Dreams and Aspirations.” Journal of Chinese Political Science 19: 49–67. doi:10.1007/s11366-013-9275-x.
   Google Scholar
• Grunert, K., T. Peres, Y. Zhou, G. Huang, B. Sorensen, and K. Athanasios. 2011. “Is Food-Related Lifestyle Able to Reveal Food Consumption Patterns in Non-Western Cultural Environments? Its Adaption and Application in Urban China.” Appetite 56: 357–367. doi:10.1016/j.appet.2010.12.020.
   PubMed Web of Science ®Google Scholar
• Guo, S. 2017. “Acting through the Camera Lens: The Global Imaginary and Middle Class Aspiration in Chinese Urban Cinema.” Journal of Contemporary China 26 (104): 311–324. doi:10.1080/10670564.2016.1223099.
   Web of Science ®Google Scholar
• Halawa, M., and F. Parasecoli. 2021. “Global Brooklyn: How Instagram and Postindustrial Design are Shaping How We Eat.” In Global Brooklyn: Designing Food Experience in World Cities, edited by F. Parasecoli and M. Halawa, 3–36. London/New York: Bloomsbury.
   Google Scholar
• Halliday, M. 1978. Language as Social Semiotic: The Social Interpretation of Language. London: Edward Arnold.
   Google Scholar
• Hansen, A. 2002. “Discourses of Nature in Advertising.” Communications 27 (4): 499–511. doi:10.1515/comm.2002.005.
   Google Scholar
• Ho, H. 2020. “Cosmopolitan Locavorism: Global Local-Food Movements in Postcolonial Hong Kong.” Food, Culture & Society 23 (2): 137–154. doi:10.1080/15528014.2019.1682886.
   Web of Science ®Google Scholar
• Hsu, J. 2008. “Glocalization and English Mixing in Advertising in TaiwanIts Discourse Domains, Linguistic Patterns, Cultural Constraints, Localized Creativity, and Sociopsychological Effects.” Journal of Creative Communications 3 (2): 155–183. doi:10.1177/097325860800300203.
   Google Scholar
• IFOAM. 2009. One Earth, Many Minds – 2009 Annual Report. Hamburg, Germany: International Federation of Organic Agriculture Movements.
   Google Scholar
• Iles, I., X. Nan, and L. Verrill. 2017. “Nutrient Content Claims: How They Impact Perceived Healthfulness of Fortified Snack Foods and the Moderating Effects of Nutrition Facts Labels.” Health Communication 18: 1–9.
   Google Scholar
• Iwabuchi, K. 2002. Recentering Globalization: Popular Culture and Japanese Transnationalism. Durham: Duke University Press.
   Google Scholar
• Johnston, J., and S. Baumann. 2010. Foodies: Democracy and Distinction in the Gourmet Foodscape. New York: Routledge.
   Google Scholar
• Khalikova, V. R. 2020. “A Local Genie in an Imported Bottle: Ayurvedic Commodities and Healthy Eating in North India.” Food, Culture & Society 23 (2): 173–192. doi:10.1080/15528014.2020.1713429.
   Web of Science ®Google Scholar
• Kress, G. 2010. Multimodality: A Social Semitic Approach to Contemporary Communication. London: Routledge.
   Google Scholar
• Kress, G., and T. Van Leeuwen. 2002. “Color as a Semiotic Mode: Notes from a Grammar of Color.” Visual Communication 1 (3): 343–368. doi:10.1177/147035720200100306.
   Google Scholar
• Kress, G., and T. Van Leeuwen. 2006. Reading Images: The Grammar of Visual Design. London: Routledge.
   Google Scholar
• Lechner, F., and J. Boli. 2005. World Culture: Origins and Consequences. Oxford: Blackwell.
   Google Scholar
• Ledin, P., and D. Machin. 2018. Doing Visual Analysis. London: Sage.
   Google Scholar
• Ledin, P., and D. Machin. 2020a. “Replacing Actual Political Activism with Ethical Shopping: The Case of Oatly.” Discourse, Context & Media 34: 100344. doi:10.1016/j.dcm.2019.100344.
   Web of Science ®Google Scholar
• Ledin, P., and D. Machin. 2020b. Introduction to Multimodal Analysis. London: Bloomsbury.
   Google Scholar
• Lewis, T. 2008. Smart Living: Lifestyle Media and Popular Expertise. New York: Peter Lang.
   Google Scholar
• Lin, Y. 2020. “Sustainable Food, Ethical Consumption and Responsible Innovation: Insights from the Slow Food and “Low Carbon Food” Movements in Taiwan.” Food, Culture & Society 23 (2): 155–172. doi:10.1080/15528014.2019.1682885.
   Web of Science ®Google Scholar
• Low, W., E. Davenport, and M. Carrigan. 2005. “Has the Medium (Roast) Become the Message?: The Ethics of Marketing Fair Trade in the Mainstream.” International Marketing Review 22 (5): 494–511. doi:10.1108/02651330510624354.
   Web of Science ®Google Scholar
• Lu, X. 1998. “An Interface between Individualistic and Collectivistic Orientations in Chinese Cultural Values and Social Relations.” Howard Journal of Communications 9 (2): 91–107. doi:10.1080/106461798247032.
   Google Scholar
• Luetchford, P. 2015. ““The Hands that Pick Fair Trade Coffee: Beyond the Charms of the Family Farm.” In Hidden Hands in the Market: Ethonogrphies of Fair Trade, Ethical Consumption and Corporate Social Responsibility, edited by D. N. Geert, P. Luetchford, J. Pratt, and D. Wood, 143–169. Bingley: Emerald.
   Google Scholar
• Machin, D., and P. Cobley. 2020. “Ethical Food Packaging and Designed Encounters with Distant and Exotic Others.” Semiotica 232: 251–271. doi:10.1515/sem-2019-0035.
   Google Scholar
• Machin, D., and A. Mayr. 2012. How to Do Critical Discourse Analysis. London: Sage.
   Google Scholar
• Mao, P. 2018. “The Cultural Imaginary of Middle Society in Early Republican Shanghai.” Modern China 44 (6): 620–651. doi:10.1177/0097700418766827.
   Web of Science ®Google Scholar
• Martin, F., T. Lewis, and J. Sinclair. 2013. “Lifestyle Media and Social Transformation in Asia.” Media International Australia 147 (1): 51–56. doi:10.1177/1329878X1314700107.
   Google Scholar
• McCracken, G. 1989. “Who Is the Celebrity Endorser? Cultural Foundations of the Endorsement Process.” Journal of Consumer Research 16 (3): 310–321. doi:10.1086/209217.
   Web of Science ®Google Scholar
• Monastyrsky, K. 2005. Fiber Menace. USA: Ageless Press.
   Google Scholar
• Montefrio, M. J., J. C. De Chavez, A. P. Contreras, and D. S. Erasga. 2020. “Hybridities and Awkward Constructions in Philippine Locavorism: Reframing Global-Local Dynamics through Assemblage Thinking.” Food, Culture & Society 23 (2): 117–136. doi:10.1080/15528014.2020.1713428.
   Web of Science ®Google Scholar
• Montefrio, M. J., and R. Wilk. 2020. “Transecting ‘Healthy’ and ‘Sustainable’ Food in the Asia Pacific.” Food, Culture & Society 23 (2): 102–116. doi:10.1080/15528014.2020.1713431.
   Google Scholar
• O’Hagan, A. 2020. “Pure in Body, Pure in Mind? A Sociohistorical Perspective on the Marketisation of Pure Foods in Great Britain.” Discourse, Context & Media 34: 100325. doi:10.1016/j.dcm.2019.100325.
   Web of Science ®Google Scholar
• O’Neill, K., and D. Silver. 2017. “From Hungry to Healthy.” Food, Culture and Society 20 (1): 101–132. doi:10.1080/15528014.2016.1243765.
   Web of Science ®Google Scholar
• Olayanju, J. 2019. “Top Trends Driving Change in the Food Industry [Online]”. Forbes. accessed 19 June 2020. https://www.forbes.com/sites/juliabolayanju/2019/02/16/top-trends-driving-change-in-the-food-industry/
   Google Scholar
• Patterson, M., and J. Johnston. 2012. “Theorizing the Obesity Epidemic: Health Crisis, Moral Panic and Emerging Hybrids.” Social Theory and Health 10 (3): 265–291. doi:10.1057/sth.2012.4.
   Web of Science ®Google Scholar
• Phillips, L. 2006. “Food and Globalization.” Annual Review of Anthropology 35: 37–57. doi:10.1146/annurev.anthro.35.081705.123214.
   Web of Science ®Google Scholar
• Pilcher, J. 2017. Food in World History. London: Routledge.
   Google Scholar
• Pink, S. 2013. Doing Visual Ethnography. London: Sage.
   Google Scholar
• Polan, M. 2008. In Defence of Food: The Myth of Nutrition and the Pleasures of Eating. New York: Penguin.
   Google Scholar
• Pristed Nelson, H., and S. T. Faber. 2014. “A Strange Familiarity? Place Perceptions among the Globally Mobile.” Visual Communication 13 (3): 373–388. doi:10.1177/1470357214530053.
   Web of Science ®Google Scholar
• Riccioli, F., R. Moruzzo, Z. Zhang, J. Zhao, Y. Tang, L. Tanacci, F. Boncinelli, et al. 2020. “Willingness to Pay in Main Cities of Zhejiang Province (China) for Quality and Safety in Food Market”. Food Control 108: 106831. doi:10.1016/j.foodcont.2019.106831.
   Web of Science ®Google Scholar
• Scrinis, G. 2013. Nutritionism: The Science and Politics of Dietary Advice. New York: Columbia University Press.
   Google Scholar
• Shugart, H. A. 2014. “Food Fixations.” Food Culture and Society 17 (2): 261–281. doi:10.2752/175174414X13871910531665.
   Web of Science ®Google Scholar
• Siipi, H. 2012. “Is Natural Food Healthy?” Journal of Agricultural and Environmental Ethics 26: 797–812. doi:10.1007/s10806-012-9406-y.
   Web of Science ®Google Scholar
• Stano, S. 2021. “Food, Health and the Body: A Biosemiotic Approach to Contemporary Eating Habits.” In Food and Medicine: A Biosemiotic Perspective, edited by Y. H. Hendlin and J. Hope, 43–60. Springer.
   Google Scholar
• Su, B. 2010. “Rural Tourism in China.” Tourism Management 32: 1438–1441. doi:10.1016/j.tourman.2010.12.005.
   Web of Science ®Google Scholar
• Tarulevicz, N. 2020. “Discursively Globalized: Singapore and Food Safety.” Food, Culture & Society 23 (2): 193–208. doi:10.1080/15528014.2019.1682890.
   Web of Science ®Google Scholar
• Tomba, L. 2014. The Government Next Door: Neighborhood Politics in Urban China. Ithaca, NY: Cornell University Press.
   Google Scholar
• Tong, Q., S. Anders, J. Zhang, and L. Zhang. 2020. “The Role of Pollution Concerns and Environmental Knowledge in Making Green Food Choices: Evidence from Chines Consumers.” Food Research International 130: 108881. doi:10.1016/j.foodres.2019.108881.
   PubMed Web of Science ®Google Scholar
• Van Dijk, T. 2009. “Critical Discourse Studies: A Sociocognitive Approach.” Methods of Critical Discourse Analysis 2 (1): 62–86.
   Google Scholar
• Van Leeuwen, T. 2005. Introducing Social Semiotics. London: Routledge.
   Google Scholar
• Veeck, A., and G. Veeck. 2000. “Consumer Segmentation and Changing Food Purchase Patterns in Nanjing, PRC.” World Development 28 (3): 457–471. doi:10.1016/S0305-750X(99)00135-7.
   Web of Science ®Google Scholar
• Wagner, K. 2015. “Reading Packages: Social Semiotics on the Shelf.” Visual Communication 14 (2): 193–220. doi:10.1177/1470357214564281.
   Web of Science ®Google Scholar
• Wilk, R. 1995. “Learning to Be Local in Belize: Global Systems of Common Difference.” In Worlds Apart: Modernity through the Prism of the Local, edited by D. Miller, 110–133. New York: Routledge.
   Google Scholar
• Wilk, R. 2006. Home Cooking in the Global Village: Caribbean Food from Buccaneers to Ecotourists. New York, NY: Berg.
   Google Scholar
• Xu, J. 2007. “Brand-New Lifestyle: Consumer-Oriented Programs on Chinese Television.” Media Culture and Society 29 (3): 363–376. doi:10.1177/0163443707076180.
   Web of Science ®Google Scholar
• Yan, Y. 2009. The Individualization of Chinese Society. Oxford: Berg.
   Google Scholar
• Zhang, W. 2020. “Consumption, Taste, and the Economic Tradition in Modern China.” Consumption Markets & Culture 23 (1): 1–20. doi:10.1080/10253866.2018.1467316.
   Web of Science ®Google Scholar
• Zheng, J. 2016. The Modernization of Chinese Art: The Shanghai Art College, 1913–1937. Leuven: Leuven University Press.
   Google Scholar
• Zhou, Z. 2008. “The Development of Organic Sector in China.” Paper read at Workshop of guaranteeing integrity of organic products from China, February 21, in Nuremberg, Germany
   Google Scholar
• Zou, T. 2005. “The Rural Tourism Model: The Comparison and Countermeasures Analysis on Chengdu’s Happy in Farmer’s Family and Beijing’s Folk-Custom Tourism.” Chinese Tourism Research Annual 2006: 142–146.
   Google Scholar